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Beyond The Technique Podcast

Welcome to the Beyond The Technique podcast with Kati Whitledge. We are here to provide salon owners and their teams with the most innovate business and marketing strategies. We believe it's what you do beyond the technical aspects of being behind the chair that will bring substantial success. Ultimately, Kati's mission is to bring the most forward-thinking industry professionals to the mic to share their insights in order to consistently grow and develop. We rise by lifting others!
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Beyond The Technique Podcast
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Now displaying: 2017
Jul 3, 2017

This is huge! This topic is so crucial to the loyalty and longevity of your team. You see, you already have this happening. The question is, is this working for you?  Learn today what the number one necessity for every salon is, and if needed, how you can easily implement change today.

 

HERE’S THE LINK TO OUR SPONSOR, MEET YOUR STYLIST!

https://www.meetyourstylist.com/

 

HERE’S THE LINK TO OUR PRIVATE GROUP PAGE!

https://www.facebook.com/groups/370912749922331/

 

HERE’S THE LINK TO INFO ABOUT OUR MASTERMIND GROUP!

http://www.beyondthetechnique.com/salon-group-mastermind-sessions

 

OUR SITES

http://www.beyondthetechnique.com/

http://www.katiwhitledge.com/

 

OUR INSTAGRAM

@beyondthetechnique

@meetyourstylist

Jun 26, 2017

Have you discovered the purpose of your salon? Do your team members understand and believe in your purpose—your why?  And how about your clients? Listen to today’s podcast and learn why your why is so important today!

 

HERE’S THE LINK TO OUR SPONSOR, MEET YOUR STYLIST!

https://www.meetyourstylist.com/

 

HERE’S THE LINK TO OUR PRIVATE GROUP PAGE!

https://www.facebook.com/groups/370912749922331/

 

HERE’S THE LINK TO INFO ABOUT OUR MASTERMIND GROUP!

http://www.beyondthetechnique.com/salon-group-mastermind-sessions

 

OUR SITES

http://www.beyondthetechnique.com/

http://www.katiwhitledge.com/

 

OUR INSTAGRAM

@beyondthetechnique

@meetyourstylist

Jun 19, 2017

If you have the desire to expand your career in the beauty industry, this episode is for you! Join me today as we learn what it takes to go from an apprentice to platform artist; from a platform artist to salon owner—all achieved while simultaneously producing new color and haircutting techniques and trends! The beauty industry has so many opportunities for you if you’re willing to put yourself out there and work for it.

 

HERE’S THE LINK TO OUR SPONSOR, MEET YOUR STYLIST!

https://www.meetyourstylist.com/

 

HERE’S THE LINK TO OUR PRIVATE GROUP PAGE!

https://www.facebook.com/groups/370912749922331/

 

HERE’S THE LINK TO INFO ABOUT OUR MASTERMIND GROUP!

http://www.beyondthetechnique.com/salon-group-mastermind-sessions

 

OUR SITES

http://www.beyondthetechnique.com/

http://www.katiwhitledge.com/

 

OUR INSTAGRAM

@beyondthetechnique

@meetyourstylist

 

FOLLOW JESSE MARCKS & AU FAIT SALON

Jesse’s Facebook: www.facebook.com/jesse.a.marcks

LinkedIn: www.linkedin.com/in/jesse-marcks-1b1a9015/

Website: www.aufait.me

Au Fait’s Facebook:www.facebook.com/AuFaitHair/

Instagram:www.instagram.com/aufait.hair/

Pinterest:www.pinterest.com/AuFaitHair/

Jun 12, 2017

How do you know it’s the right time to invest in a professional mentor? Today I’ll share three red flags that are signs it is time to hire a salon business coach. I’ll also share three coaching options that may be the best fit for you!

 

HERE’S THE LINK TO OUR SPONSOR, MEET YOUR STYLIST!

https://www.meetyourstylist.com/

 

HERE’S THE LINK TO OUR PRIVATE GROUP PAGE!

https://www.facebook.com/groups/370912749922331/

 

HERE’S THE LINK TO INFO ABOUT OUR MASTERMIND GROUP!

http://www.beyondthetechnique.com/salon-group-mastermind-sessions

 

OUR SITES

http://www.beyondthetechnique.com/

http://www.katiwhitledge.com/

 

OUR INSTAGRAM

@beyondthetechnique

@meetyourstylist

Jun 5, 2017

Have you heard of DevaCurl? Today’s the day! Join us today for an inspirational look at how their products and education are changing the lives of professionals and their clients, across the U.S. Cal shares his professional growth, which has been fast and fierce because of specializing in the DevaCurl cutting method. His love for the products, and the transformations he was a part of, were among the biggest reasons he is so passionate about DevaCurl.

 

HERE’S THE LINK TO OUR SPONSOR, MEET YOUR STYLIST!

https://www.meetyourstylist.com/

 

HERE’S THE LINK TO OUR PRIVATE GROUP PAGE!

https://www.facebook.com/groups/370912749922331/

 

HERE’S THE LINK TO INFO ABOUT OUR MASTERMIND GROUP!

http://www.beyondthetechnique.com/salon-group-mastermind-sessions

 

OUR SITES

http://www.beyondthetechnique.com/

http://www.katiwhitledge.com/

 

OUR INSTAGRAM

@beyondthetechnique

@meetyourstylist

 

FOLLOW DEVACURL!

 http://www.devacurl.com/

https://www.facebook.com/DevaCurl/

@DevaCurl

May 29, 2017

How many of you are offering your clients an alcoholic beverage? Join me today for a quick look at how you can appropriately and affordably manage this upscale amenity!

 

HERE’S THE LINK TO OUR SPONSOR, MEET YOUR STYLIST!

https://www.meetyourstylist.com/

 

HERE’S THE LINK TO OUR PRIVATE GROUP PAGE!

https://www.facebook.com/groups/370912749922331/

 

HERE’S THE LINK TO INFO ABOUT OUR MASTERMIND GROUP!

http://www.beyondthetechnique.com/salon-group-mastermind-sessions

 

OUR SITES

http://www.beyondthetechnique.com/

http://www.katiwhitledge.com/

 

OUR INSTAGRAM

@beyondthetechnique

@meetyourstylist

May 22, 2017

Welcome back Chelle Neff to the mic! Chelle joins us today to share her advice to salon owners who have millennials on their team, or who need to add new fresh talent to their team—who happen to be millennials.  What are the positives? What are the negatives? How will you deal the best with them? Join us to learn all about it!

 

HERE’S THE LINK TO OUR SPONSOR, MEET YOUR STYLIST!

https://www.meetyourstylist.com/

 

HERE’S THE LINK TO OUR PRIVATE GROUP PAGE!

https://www.facebook.com/groups/370912749922331/

 

HERE’S THE LINK TO INFO ABOUT OUR MASTERMIND GROUP!

http://www.beyondthetechnique.com/salon-group-mastermind-sessions

 

OUR SITES

http://www.beyondthetechnique.com/

http://www.katiwhitledge.com/

 

OUR INSTAGRAM

@beyondthetechnique

@meetyourstylist

 

FOLLOW CHELLE!

@urbanbetty

May 15, 2017

Do you believe you’re an “A” player on your salon team? If you’re a salon owner, are you wondering what to look for in finding “A” players to join your team? Join me for today’s quickie tip, and I’ll share with you what I recently learned from the world-renowned business leader, Keith Cunningham. You’ll never look at yourself or your team the same again.

HERE’S THE LINK TO OUR SPONSOR, MEET YOUR STYLIST!

https://www.meetyourstylist.com/

 

HERE’S THE LINK TO OUR PRIVATE GROUP PAGE!

https://www.facebook.com/groups/370912749922331/

 

HERE’S THE LINK TO INFO ABOUT OUR MASTERMIND GROUP!

http://www.beyondthetechnique.com/salon-group-mastermind-sessions

 

OUR SITES

http://www.beyondthetechnique.com/

http://www.katiwhitledge.com/

 

OUR INSTAGRAM

@beyondthetechnique

@meetyourstylist

May 8, 2017

We’re coming back to the basics friends. Learn the social media strategies that Missy uses to create massive engagement for her salon and her stylists at Belle Cheveux Salon!

 

HERE’S THE LINK TO OUR SPONSOR, MEET YOUR STYLIST!

https://www.meetyourstylist.com/

 

HERE’S THE LINK TO OUR PRIVATE GROUP PAGE!

https://www.facebook.com/groups/370912749922331/

 

HERE’S THE LINK TO INFO ABOUT OUR MASTERMIND GROUP!

http://www.beyondthetechnique.com/salon-group-mastermind-sessions

 

OUR SITES

http://www.beyondthetechnique.com/

http://www.katiwhitledge.com/

 

OUR INSTAGRAM

@beyondthetechnique

@meetyourstylist

 

FOLLOW MISSY!

@bellecheveuxmissy

Facebook.com/missynorring

May 2, 2017

Whether you’re about to graduate, or are a season pro who is looking to join a new team—this episode will help you build a fabulous resume. Learn how to set yourself a part from the crowd, what you shouldn’t worry about, and the four musts that make up a solid resume.

 

HERE’S THE LINK TO OUR SPONSOR, MEET YOUR STYLIST!

https://www.meetyourstylist.com/

 

HERE’S THE LINK TO OUR PRIVATE GROUP PAGE!

https://www.facebook.com/groups/370912749922331/

 

HERE’S THE LINK TO INFO ABOUT OUR MASTERMIND GROUP!

http://www.beyondthetechnique.com/salon-group-mastermind-sessions

 

OUR SITES

http://www.beyondthetechnique.com/

http://www.katiwhitledge.com/

 

OUR INSTAGRAM

@beyondthetechnique

@meetyourstylist

Apr 24, 2017

Shana Dee returns to help us improve our Instagram profile. Learn what you need to do in order to gain the following, and more importantly, the clients you want to work with!  This will be a podcast episode you’ll want to listen to while you have the ability to sit down and work on your profile. Cheers!

HERE’S THE LINK TO OUR SPONSOR, MEET YOUR STYLIST!

https://www.meetyourstylist.com/

 

HERE’S THE LINK TO OUR PRIVATE GROUP PAGE!

https://www.facebook.com/groups/370912749922331/

 

HERE’S THE LINK TO INFO ABOUT OUR MASTERMIND GROUP!

http://www.beyondthetechnique.com/salon-group-mastermind-sessions

 

OUR SITES

http://www.beyondthetechnique.com/

http://www.katiwhitledge.com/

 

OUR INSTAGRAM

@beyondthetechnique

@meetyourstylist

 

FOLLOW SHANA DEE

@hairbyshanadee

@izzysalondc

Apr 17, 2017

We all avoid negative reviews like the plague! But how do you handle them when they come across your table? Today I’ll share with you our approach to responding to reviews and why we do it this way.

 

HERE’S THE LINK TO OUR SPONSOR, MEET YOUR STYLIST!

https://www.meetyourstylist.com/

 

HERE’S THE LINK TO OUR PRIVATE GROUP PAGE!

https://www.facebook.com/groups/370912749922331/

 

HERE’S THE LINK TO INFO ABOUT OUR MASTERMIND GROUP!

http://www.beyondthetechnique.com/salon-group-mastermind-sessions

 

OUR SITES

http://www.beyondthetechnique.com/

http://www.katiwhitledge.com/

 

OUR INSTAGRAM

@beyondthetechnique

@meetyourstylist

Apr 10, 2017

Does your salon exist on social media but struggle to know exactly what they should be doing? Join us today for the best tips to managing a success social media presence. Shana is strategic and smart with her social media strategies and will share the very basics today to help get you going in the right direction!

HERE’S THE LINK TO OUR SPONSOR, MEET YOUR STYLIST!

https://www.meetyourstylist.com/

 

HERE’S THE LINK TO OUR PRIVATE GROUP PAGE!

https://www.facebook.com/groups/370912749922331/

 

HERE’S THE LINK TO INFO ABOUT OUR MASTERMIND GROUP!

http://www.beyondthetechnique.com/salon-group-mastermind-sessions

 

OUR SITES

http://www.beyondthetechnique.com/

http://www.katiwhitledge.com/

 

OUR INSTAGRAM

@beyondthetechnique

@meetyourstylist

 

FOLLOW SHANA DEE

@hairbyshanadee

@izzysalondc

Apr 3, 2017

Have you wondered what most successful salons do that cause them to be successful? Join me today for the five things successful salons have in common. Leave empowered and prepared to make the changes necessary to set your salon apart from your competitors!

 

HERE’S THE LINK TO OUR SPONSOR, MEET YOUR STYLIST!

https://www.meetyourstylist.com/

 

HERE’S THE LINK TO OUR PRIVATE GROUP PAGE!

https://www.facebook.com/groups/370912749922331/

 

HERE’S THE LINK TO INFO ABOUT OUR MASTERMIND GROUP!

http://www.beyondthetechnique.com/salon-group-mastermind-sessions

 

OUR SITES

http://www.beyondthetechnique.com/

http://www.katiwhitledge.com/

 

OUR INSTAGRAM

@beyondthetechnique

@meetyourstylist

Mar 28, 2017

I’m thrilled to introduce Chelle Neff to all of you! She is the founder of the award winning, Urban Betty Salon, located in Austin Texas. Chelle has a relatable journey that will inspire you to fearlessly pursue your dreams. “How do you eat an entire elephant? One bite at a time”. Chelle will explain the top ways you can own a successful salon, while maintaining fabulous relationships with her entire team.

HERE’S THE LINK TO OUR SPONSOR, MEET YOUR STYLIST!

https://www.meetyourstylist.com/

 

HERE’S THE LINK TO OUR PRIVATE GROUP PAGE!

https://www.facebook.com/groups/370912749922331/

 

HERE’S THE LINK TO INFO ABOUT OUR MASTERMIND GROUP!

http://www.beyondthetechnique.com/salon-group-mastermind-sessions

 

OUR SITES

http://www.beyondthetechnique.com/

http://www.katiwhitledge.com/

 

OUR INSTAGRAM

@beyondthetechnique

@meetyourstylist

 

CHELLE’S INSTAGRAM

@urbanbetty

Mar 20, 2017

I’m often shocked when interviewing stylists and they do not know the answer to this one thing. If you want to have an amazing first impression—this is a must! Join me and learn how to prepare yourself to be hired at a fabulous salon!
HERE’S THE LINK TO OUR SPONSOR, MEET YOUR STYLIST!
https://www.meetyourstylist.com/

HERE’S THE LINK TO OUR PRIVATE GROUP PAGE!
https://www.facebook.com/groups/370912749922331/

HERE’S THE LINK TO INFO ABOUT OUR MASTERMIND GROUP!
http://www.beyondthetechnique.com/salon-group-mastermind-sessions

OUR SITES
http://www.beyondthetechnique.com/
http://www.katiwhitledge.com/

OUR INSTAGRAM
@beyondthetechnique
@meetyourstylist

Mar 13, 2017

What’s your earning potential? Does it depend on your market? Does it depend on your salon atmosphere?  Join me today and learn from industry expert, Stacy Porter, why your appearance, attitude and behavior will determine your income potential.

 

HERE’S THE LINK TO OUR SPONSOR, MEET YOUR STYLIST!

https://www.meetyourstylist.com/

 

HERE’S THE LINK TO OUR PRIVATE GROUP PAGE!

https://www.facebook.com/groups/370912749922331/

 

HERE’S THE LINK TO INFO ABOUT OUR MASTERMIND GROUP!

http://www.beyondthetechnique.com/salon-group-mastermind-sessions

 

OUR SITES

http://www.beyondthetechnique.com/

http://www.katiwhitledge.com/

 

OUR INSTAGRAM

@beyondthetechnique

@meetyourstylist

Mar 6, 2017

What the heck is guerilla marketing? Today I’ll explain the strategy behind getting on foot and face to face with the people in your city. If you’re salon has plateaued this may be the missing link. Learn where, when, and how to effectively guerilla marketing your salon! BOOK REFERENCE: “Guerilla Marketing” by Jay Conrad Levinson

HERE’S THE LINK TO OUR SPONSOR, MEET YOUR STYLIST!

https://www.meetyourstylist.com/

 

HERE’S THE LINK TO OUR PRIVATE GROUP PAGE!

https://www.facebook.com/groups/370912749922331/

 

HERE’S THE LINK TO INFO ABOUT OUR MASTERMIND GROUP!

http://www.beyondthetechnique.com/salon-group-mastermind-sessions

 

OUR SITES

http://www.beyondthetechnique.com/

http://www.katiwhitledge.com/

 

OUR INSTAGRAM

@beyondthetechnique

@meetyourstylist

Feb 27, 2017

Recently, I polled our Beyond The Technique private Facebook group page with the question of how booked the professionals were? I was curious to know if some were booked two weeks out? Two month? A year? Today I want to share with you some of their perspectives as well as how booked you should be in order to be successful. I will also define what successful means pertaining to this and why!

 

HERE’S THE LINK TO OUR PRIVATE GROUP PAGE!

https://www.facebook.com/groups/370912749922331/

 

HERE’S THE LINK TO INFO ABOUT OUR MASTERMIND GROUP!

http://www.beyondthetechnique.com/salon-group-mastermind-sessions

 

OUR SITES

http://www.beyondthetechnique.com/

http://www.katiwhitledge.com/

 

OUR SPONSOR

https://www.meetyourstylist.com/

 

OUR INSTAGRAM

@beyondthetechnique

@meetyourstylist

Feb 20, 2017

What is the key to successful retail sales? Missy Norring will share the answer with us in today’s episode. Missy’s salon collectively achieves a 26% retail average. Huge! Learn how they do it and why they do it. And learn to overcome obstacles that may be preventing you from achieving this same success.

 

HERE’S THE LINK TO INFO ABOUT OUR MASTERMIND GROUP!

http://www.beyondthetechnique.com/salon-group-mastermind-sessions

 

HERE’S THE LINK TO OUR PRIVATE GROUP PAGE!

https://www.facebook.com/groups/370912749922331/

 

OUR INSTAGRAM

@beyondthetechnique

@meetyourstylist

@katiwhitledge

 

OUR SITES

http://www.beyondthetechnique.com/

http://www.katiwhitledge.com/

 

OUR SPONSOR

https://www.meetyourstylist.com/

Feb 13, 2017

A long time ago when I was watching the Oprah show, I heard advice that has resonated with me ever since. Of course I cannot remember verbatim, but it went something like this. By saying no to others, you’re saying yes to yourself. Do you have areas that you desire growth? Is life getting in the way of achieving your goals and dreams? Listen to our talk about what three things you need to say no to if you want to grow.

 

HERE’S THE LINK TO INFO ABOUT OUR MASTERMIND GROUP!

http://www.beyondthetechnique.com/salon-group-mastermind-sessions

 

HERE’S THE LINK TO OUR PRIVATE GROUP PAGE!

https://www.facebook.com/groups/370912749922331/

 

OUR INSTAGRAM

@beyondthetechnique

@meetyourstylist

@katiwhitledge

 

OUR SITES

http://www.beyondthetechnique.com/

http://www.katiwhitledge.com/

 

OUR SPONSOR

https://www.meetyourstylist.com/

Feb 6, 2017

Today, our returning guest Autumn Spencer, shares how she faced tragedy at such a young age. She shares her story with us in hopes of encouraging all who have ever experienced devastating struggles. Discover why she has made it her mission to excel in her life and career. You will be empowered to implement strategies into your own salon and will surely be inspired by Autumn!

HERE’S THE LINK TO INFO ABOUT OUR MASTERMIND GROUP!

http://www.beyondthetechnique.com/salon-group-mastermind-sessions

 

HERE’S THE LINK TO OUR PRIVATE GROUP PAGE!

https://www.facebook.com/groups/370912749922331/

 

OUR INSTAGRAM

@beyondthetechnique

@meetyourstylist

@katiwhitledge

 

OUR SITES

http://www.beyondthetechnique.com/

http://www.katiwhitledge.com/

 

OUR SPONSOR

https://www.meetyourstylist.com/

Jan 30, 2017

There is a 95% chance your salon is making this mistake. Take heart because today I will share the alternative to solve this marketing mishap so you start attracting clients that value your business and your profession. If you’re ready to earn your worth, listen in!

 

HERE’S THE LINK TO INFO ABOUT OUR MASTERMIND GROUP!

http://www.beyondthetechnique.com/salon-group-mastermind-sessions

 

HERE’S THE LINK TO OUR PRIVATE GROUP PAGE!

https://www.facebook.com/groups/370912749922331/

 

OUR INSTAGRAM

@beyondthetechnique

@meetyourstylist

@katiwhitledge

 

OUR SITES

http://www.beyondthetechnique.com/

http://www.katiwhitledge.com/

 

OUR SPONSOR

https://www.meetyourstylist.com/

Jan 23, 2017

Shana Dee is back to inspire you to face your fears and do it anyway. If you’ve ever wanted to do something but felt scared, inadequate, unprepared, or otherwise, this is the episode for you. The three simple steps that Shana Dee shares will be your launching points for making your big dreams become a reality.

 

HERE’S THE LINK TO INFO ABOUT OUR MASTERMIND GROUP!

http://www.beyondthetechnique.com/salon-group-mastermind-sessions

 

HERE’S THE LINK TO OUR PRIVATE GROUP PAGE!

https://www.facebook.com/groups/370912749922331/

 

OUR INSTAGRAM

@beyondthetechnique

@meetyourstylist

@katiwhitledge

 

OUR SITES

http://www.beyondthetechnique.com/

http://www.katiwhitledge.com/

 

OUR SPONSOR

https://www.meetyourstylist.com/

 

FOLLOW SHANA DEE

@hairbyshanadee

@izzysalondc

Jan 16, 2017

Are you struggling to schedule your millennials behind the chair? Maybe you ARE a millennial and you wish you had more flexibility in your career? Today’s quickie tip is so important for salons who have an owner who is NOT a millennial, because chances are, there needs to be some change in this area. Learn how to work together and create a win win atmosphere regardless of your generation.

 

HERE’S THE LINK TO INFO ABOUT OUR MASTERMIND GROUP!

http://www.beyondthetechnique.com/salon-group-mastermind-sessions

 

HERE’S THE LINK TO OUR PRIVATE GROUP PAGE!

https://www.facebook.com/groups/370912749922331/

 

OUR INSTAGRAM

@beyondthetechnique

@meetyourstylist

@katiwhitledge

 

OUR SITES

http://www.beyondthetechnique.com/

http://www.katiwhitledge.com/

 

OUR SPONSOR

https://www.meetyourstylist.com/

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