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Beyond The Technique Podcast

Welcome to the Beyond The Technique podcast with Kati Whitledge. We are here to provide salon owners and their teams with the most innovate business and marketing strategies. We believe it's what you do beyond the technical aspects of being behind the chair that will bring substantial success. Ultimately, Kati's mission is to bring the most forward-thinking industry professionals to the mic to share their insights in order to consistently grow and develop. We rise by lifting others!
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Beyond The Technique Podcast
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Now displaying: November, 2021
Nov 29, 2021

What can we do to put ourselves out there in a more authentic way? Whether is our salon website, our social media, or marketing emails, Stephanie Mitchell is back to share the most effective ways we can personalize our brand and team members throughout our marketing platforms. Enjoy!

 

WATCH ON YOUTUBE: https://youtu.be/NkUwk_M_RDU 

 

PARTNER WITH MEET YOUR STYLIST!

https://www.meetyourstylist.com

 

JOIN OUR NEXT MARKETING MASTERMIND!

Free to Join: https://us02web.zoom.us/meeting/register/tZUvcOyppzopEtYEED_LmzeFTO9GzQSO3-4c

 

LET’S CONNECT!

BTT Instagram: https://www.instagram.com/beyondthetechnique

MYS Instagram: https://www.instagram.com/meetyourstylist

 

FOLLOW SUNNYSTORM MARKETING

Website: https://sunnystorm.marketing/ 

Instagram: https://www.instagram.com/sunnystorm.marketing/

Nov 22, 2021

We have first-time guest, Chris Sulimay here to share how we can take personal responsibility for our success behind-the-chair and in our lives. Chris is no stranger to success behind-the-chair and now he's a salon owner partner in a cosmetology school. He's also no stranger to podcasting as he's one of the incredible hosts of the Shop Talk podcast! Share this episode with your team of stylists!



WATCH ON YOUTUBE: https://youtu.be/FV2Il-kEwl0

 

PARTNER WITH MEET YOUR STYLIST!

https://www.meetyourstylist.com

 

JOIN OUR NEXT MARKETING MASTERMIND!

Free to Join: https://us02web.zoom.us/meeting/register/tZUvcOyppzopEtYEED_LmzeFTO9GzQSO3-4c

 

LET’S CONNECT!

BTT Instagram: https://www.instagram.com/beyondthetechnique

MYS Instagram: https://www.instagram.com/meetyourstylist

 

FOLLOW 124 GO ACADEMY!

Website: https://www.124goacademy.com/site/about

Instagram: https://www.instagram.com/124.go/

Nov 15, 2021

When is the last time you've had an attorney review your employee handbook, client intake form, or client service agreements--aka--your policies? The good news is, today you'll hear from Attorney, Reonna Green who specializes in trademarks and beauty industry legal topics. Share this episode with your management team!

WATCH ON YOUTUBE: https://youtu.be/rZE3imwu0ek

 

PARTNER WITH MEET YOUR STYLIST!

https://www.meetyourstylist.com

 

JOIN OUR NEXT MARKETING MASTERMIND!

Free to Join: https://us02web.zoom.us/meeting/register/tZUvcOyppzopEtYEED_LmzeFTO9GzQSO3-4c

 

LET’S CONNECT!

BTT Instagram: https://www.instagram.com/beyondthetechnique

MYS Instagram: https://www.instagram.com/meetyourstylist

 

FOLLOW REONNA!

Website: https://www.shetrademarks.com

Instagram: https://www.instagram.com/shetrademarks

Nov 8, 2021

How often are you receiving a notification that someone reviewed your salon on Google or Yelp? Today, we have returning guest, Lauren Bakos, here to share her expertise on how to curate, manage, reply, and measure the success of your online reviews. Lauren shares some staggering statistics on website traffic and marketing spend that will encourage you to work toward greater reviews in number of stars and number of submissions.

 

PARTNER WITH MEET YOUR STYLIST!

https://www.meetyourstylist.com

 

JOIN OUR NEXT MARKETING MASTERMIND!

Free to Join: https://us02web.zoom.us/meeting/register/tZUvcOyppzopEtYEED_LmzeFTO9GzQSO3-4c

 

LET’S CONNECT!

BTT Instagram: https://www.instagram.com/beyondthetechnique

MYS Instagram: https://www.instagram.com/meetyourstylist

 

FOLLOW IMAGINAL MARKETING!

Website: https://imaginalmarketing.com

Instagram: https://www.instagram.com/immarketing

DOWNLOAD THE SPECIAL WEBSITE PACKAGE: https://meetyourstylist.com/wp-content/uploads/2021/08/Meet-Your-Stylist-Website-Package.pdf

Nov 1, 2021

Do you offer a service that sets you apart from every other salon in your area? Join us today as we share the incredible journey of twin sisters and salon owners, Liz and Jess Arrindell. They will dive into how they were able to leave their corporate career path to follow their beauty industry dreams and they’ll reveal the many obstacles they faced along the way. We promise that today’s episode will be one of your all-time favorites!

 

PARTNER WITH MEET YOUR STYLIST!

https://www.meetyourstylist.com

 

JOIN OUR NEXT MARKETING MASTERMIND!

Free to Join: https://us02web.zoom.us/meeting/register/tZUvcOyppzopEtYEED_LmzeFTO9GzQSO3-4c

 

LET’S CONNECT!

BTT Instagram: https://www.instagram.com/beyondthetechnique

MYS Instagram: https://www.instagram.com/meetyourstylist

 

FOLLOW LUSCIOUS & CO BEAUTY

Website: https://lusciousandco.com

Instagram: https://www.instagram.com/lusciousandco

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