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Beyond The Technique Podcast

Welcome to the Beyond The Technique podcast with Kati Whitledge. We are here to provide salon owners and their teams with the most innovate business and marketing strategies. We believe it's what you do beyond the technical aspects of being behind the chair that will bring substantial success. Ultimately, Kati's mission is to bring the most forward-thinking industry professionals to the mic to share their insights in order to consistently grow and develop. We rise by lifting others!
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Beyond The Technique Podcast
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Now displaying: Page 1
Feb 6, 2023

Do you believe it can happen to you?! That's the question of the year. If you are a hairstylist or have a team of hairstylists, this episode will inspire you. Learn some of the mindset changes that led first-time guest, Jaclyn Beith to go from earning $30k to over $80k in just one year! Now, Jaclyn earns over six figures behind-the-chair and it's her passion to coach salons and hairstylists to do the same.

WATCH ON YOUTUBE: https://youtu.be/riE0Rva-8N0

 

JOIN mya! joinmya.com

 

LET’S CONNECT!

BTT Instagram: https://www.instagram.com/beyondthetechnique

MYA Instagram: https://www.instagram.com/join_mya/

 

FOLLOW JACLYN BEITH

Website: https://www.thinklikeasixfigurehairstylist.com/

Instagram: https://www.instagram.com/thinklikeasixfigurehairstylist/

Email: jaclyn@thinklikeasixfigurehairstylist.com

Jan 30, 2023

What comes to your mind when you think about beauty schools? Are you happy with your recruiting potential? The regulation or State Board requirements? Larry Foster is here to share feedback on these questions and so much more. If you are building your team and desire the most from your beauty school recruits, this episode is for you and your leadership team!

WATCH ON YOUTUBE: https://youtu.be/CFmUhY4Ikis

 

JOIN mya! joinmya.com

 

LET’S CONNECT!

BTT Instagram: https://www.instagram.com/beyondthetechnique

MYA Instagram: https://www.instagram.com/join_mya/

 

FOLLOW TRICOCI UNIVERSITY OF BEAUTY CULTURE!

Website: https://www.tricociuniversity.edu/

Instagram: https://www.instagram.com/tricociuniversity/?ref=badge

Jan 23, 2023

Is doing hair in Australia different that in the States? Today we have first-time guest, Kate Henderson here to share her fifteen-year journey in salon ownership in one of the biggest cities in Australia. Her approach to loving her team towards high-performance is one of many nuggets that will inspire you this new year!

WATCH ON YOUTUBE: https://youtu.be/UQUR2HOJaKk

 

JOIN mya! joinmya.com

 

LET’S CONNECT!

BTT Instagram: https://www.instagram.com/beyondthetechnique

MYA Instagram: https://www.instagram.com/join_mya/

 

FOLLOW ELYSIUM HAIR

Website: https://elysiumhairbrisbane.com.au/

Instagram: https://www.instagram.com/elysiumhairbrisbane/

Jan 16, 2023

Do you have clients, friends, or family in your life that suffer from different forms of hair loss? Please share today’s episode with them. We have Dr. Bauman back again to share about Alopecia and the many forms and causes for this type of hair loss symptom. What a fascinating topic we have today. There’s hope in the many treatment paths at Bauman Medical!

WATCH ON YOUTUBE: https://youtu.be/F_AL4vPVZpM

 

JOIN mya! joinmya.com

 

LET’S CONNECT!

BTT Instagram: https://www.instagram.com/beyondthetechnique

MYA Instagram: https://www.instagram.com/join_mya/

 

FOLLOW BAUMAN MEDICAL

Website: https://www.baumanmedical.com/

Instagram: https://www.instagram.com/baumanmedical/

Jan 9, 2023

This is the year to push your investment in your business to another level. You will hear about the ways to invest, how to know when you’re ready for another location, and you’ll learn about a new stylist level and title that gives all seasoned, loyal stylists every reason to stay at your company for the long haul. Did you hear something that you’d like more coaching on? We are here to help. Email us at: info@beyondthetechnique.com

 

JOIN mya! joinmya.com

 

LET’S CONNECT!

BTT Instagram: https://www.instagram.com/beyondthetechnique

MYA Instagram: https://www.instagram.com/join_mya/

 

PROFIT FIRST: https://www.amazon.com/Profit-First-Salons-Cash-Eating-Money-Making-ebook/dp/B09X4K7NTC

Jan 2, 2023

Happy New Year! Have you thought about setting new goals for yourself this new year? Throw those out the window and learn why living by standards is the best path towards reaching the success and life that you’ve always wanted. Today our founder, Kati Whitledge shares the new personal standards she has set for her own life and why she’s made those positive, life-changing decisions.

 

JOIN mya! joinmya.com

 

LET’S CONNECT!

BTT Instagram: https://www.instagram.com/beyondthetechnique

MYA Instagram: https://www.instagram.com/join_mya/

 

Resources:

Infrared Sauna: https://infraredsauna.com/

Dec 26, 2022

Learn how founder, Johnna Bates started her highly sought-after salon right outside of Nashville, Tennessee, which led to the birth of KurlPro Academy. Their mission is to provide services for all hair types. Her passion has helped her grow her salon to over twenty team members. And her KurlPro brand is launching a patent-pending professional curly specific hood dryer! Johnna’s encouragement will inspire and motivate you to take your first step to launching your 2023 vision.

 

WATCH ON YOUTUBE: https://youtu.be/xkTzZczrd8k

 

JOIN mya! joinmya.com

 

LET’S CONNECT!

BTT Instagram: https://www.instagram.com/beyondthetechnique

MYS Instagram: https://www.instagram.com/join_mya/

 

FOLLOW KURLPRO

Website: https://kurlpro365.com/

Instagram: https://www.instagram.com/kurlpro/

Dec 19, 2022

We have first-time guest, Amie Justine joining us today! She is here to share her journey in the beauty industry and what she’s doing to set her salon apart from salons in her area. Her passion for hair meets her purpose in growing her team—focusing on developing the whole person by providing unparalleled education.

WATCH ON YOUTUBE: https://youtu.be/PB4AVez0rCY

 

JOIN mya! joinmya.com

 

LET’S CONNECT!

BTT Instagram: https://www.instagram.com/beyondthetechnique

MYS Instagram: https://www.instagram.com/join_mya/

 

FOLLOW EMMA JUSTINE SALON!

Website: https://emmajustinesalon.com

Instagram: https://www.instagram.com/emmajustinesalon

Dec 12, 2022

What’s on your vision board? For multi-location salon owner and creator of Urban Betty beauty products, Chelle Neff is here to share how her vision previous to the pandemic is now coming to life. With a third location on the horizon, Chelle shares what she’s had to do create a company that can work without her. If your salon has a dependency on you that prevents you from taking vacations or truly unplugging—this episode is for you!

WATCH ON YOUTUBE: https://youtu.be/U2eiEF4GU5A

 

JOIN mya! joinmya.com

 

LET’S CONNECT!

BTT Instagram: https://www.instagram.com/beyondthetechnique

MYS Instagram: https://www.instagram.com/join_mya/

 

FOLLOW URBAN BETTY SALON!

Website: https://urbanbetty.com

Products: https://www.shopurbanbetty.com

Instagram: https://www.instagram.com/urbanbettysalon

Dec 5, 2022

Vivienne Mackinder is back to give us much needed advice on finding our confidence and our creative. If you have new stylists on your team or seasoned stylists looking to get their groove back—this episode is the perfect one to share with them! We learn what foundational skill will equip you to be the master designer of your craft and what steps you can take to create scroll-stopping photography of your work. Enjoy!

WATCH ON YOUTUBE: https://youtu.be/soRAo4_65iw

 

JOIN mya! joinmya.com

 

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BTT Instagram: https://www.instagram.com/beyondthetechnique

MYS Instagram: https://www.instagram.com/join_mya/

 

FOLLOW VIVIENNE MACKINDER!
Website:
https://www.viviennemackinder.com

Instagram: https://www.instagram.com/viviennemackinder

Nov 28, 2022

Customers make their decisions on who they are today and who they want to be tomorrow. This is one of many takeaways you will have today! Dr. Michael Barbera shares the seven steps to earning and keeping clients’ trust. These steps will increase your positive reviews and client retention! Share today’s episode with business friends across all industries. Enjoy!

WATCH ON YOUTUBE: https://youtu.be/BJ-CNLd6iZk

 

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BTT Instagram: https://www.instagram.com/beyondthetechnique

MYS Instagram: https://www.instagram.com/join_mya/

 

FOLLOW CLICKSUASION LABS!

Website: https://www.clicksuasion.com

Instagram: https://www.instagram.com/clicksuasion

Email Dr. Michael: mike@clicksuasion.com

Nov 21, 2022

Kris Plachy is here to share why it’s important to step into the CEO role as a female leader and entrepreneur. She will dive into who you need to be in order to attract and retain great talent. And how important accountability is! She also shares the five major roles that the CEO is responsible for. This is your time to step into your greatness. Believe it and be it!

WATCH ON YOUTUBE: https://youtu.be/YxVlhr9NV-I

 

JOIN mya! joinmya.com

 

LET’S CONNECT!

BTT Instagram: https://www.instagram.com/beyondthetechnique

MYS Instagram: https://www.instagram.com/join_mya/

 

FOLLOW KRIS!

Website: https://krisplachy.com/ceo

Instagram: https://www.instagram.com/krisplachycoach

Podcast: https://krisplachy.com/podcast

Nov 14, 2022

She’s back and here to share her advice on how to optimize the opportunity of acquiring existing salons. With three locations she still offers both employee and rental opportunities within one brand. If you’re considering a hybrid salon model or hoping to expand your brand, this episode is for you!

WATCH ON YOUTUBE: https://youtu.be/7VM8zYlH01I

 

JOIN mya! joinmya.com

 

LET’S CONNECT!

BTT Instagram: https://www.instagram.com/beyondthetechnique

MYS Instagram: https://www.instagram.com/join_mya/

 

FOLLOW GOLD N BRAID SALONS!

Gold N Braid’s Website: https://www.salongoldandbraid.com

House of Collaboration Website: https://www.houseofcollaboration.com

Gold N Braid’s Instagram: https://www.instagram.com/goldandbraid

Amber’s Instagram: https://www.instagram.com/amberoharahair

Nov 7, 2022

Now is the time to believe fearlessness is non-negotiable. Join us today as we dive into Danielle’s journey of starting GlossGenius—an industry technology that serves over 45,000 beauty professionals and businesses. Danielle shares her four reasons why we should maximize technology in order to be successful, sustainable, and profitable, without it costing us more time!

WATCH ON YOUTUBE: https://youtu.be/raLnJ5bKay4

 

JOIN mya!joinmya.com

 

LET’S CONNECT!

BTT Instagram: https://www.instagram.com/beyondthetechnique

MYS Instagram: https://www.instagram.com/meetyourstylist

 

FOLLOW GLOSSGENIUS

Website: https://glossgenius.com

Instagram: https://www.instagram.com/glossgenius

Oct 31, 2022

How long do you analyze new opportunities for your salon before making a change? We’re going to dive into the stopes for managing change and learn about the most important elements to implementing new ideas. Our guests are high performing businesswomen who love to reach new goals and new opportunities. BONUS: You’ll hear about their third salon acquisition and what three things they look at prior to buying a new salon!

 

WATCH ON YOUTUBE: https://youtu.be/3219t3vmTCo

 

PARTNER WITH MEET YOUR STYLIST!

https://www.meetyourstylist.com

 

LET’S CONNECT!

BTT Instagram: https://www.instagram.com/beyondthetechnique

MYS Instagram: https://www.instagram.com/meetyourstylist

 

FOLLOW DAVANTI SALON

Website: https://www.davantisalon.com/

Instagram: https://www.instagram.com/DAVANTISALON/

Oct 24, 2022

Introducing award-winning salon owner and celebrity hairstylist from New York, New York—Victoria Vidov! She’s here to share her industry journey and her approach to running a successful salon in the biggest city in the U.S. Her passion is for our industry contagious, and her mission is inspiring!

 

WATCH ON YOUTUBE: https://youtu.be/hNIdrVppdMM

 

PARTNER WITH MEET YOUR STYLIST!

https://www.meetyourstylist.com

 

LET’S CONNECT!

BTT Instagram: https://www.instagram.com/beyondthetechnique

MYS Instagram: https://www.instagram.com/meetyourstylist

 

FOLLOW VIDOV SALON

Website: https://vidovwestsalon.com/

Instagram: https://www.instagram.com/vidovsalon/

Oct 17, 2022

We have a next-level guest joining us today! Tim Redmond is here to share his knowledge on successful entrepreneurship. You’ll hear the most important questions you should be asking yourself right now to increase profits, build your team, and hit the goals you’ve always desired. Tim’s energy is contagious, and his real-talk approach will motivate everyone listening today. Please share this episode with your business friends and network!

 

WATCH ON YOUTUBE: https://youtu.be/kgVja4VhoWM

 

PARTNER WITH MEET YOUR STYLIST!

https://www.meetyourstylist.com

 

LET’S CONNECT!

BTT Instagram: https://www.instagram.com/beyondthetechnique

MYS Instagram: https://www.instagram.com/meetyourstylist

 

CONNECT WITH TIM & HIS TEAM!

Website: https://redmondgrowth.com/

Oct 10, 2022

Join us today as we share the incredible success of Verde Salon! Lead by Roberto Sinopoli, this group is committed to growing their team, their profit, their education opportunities, and their values. Today will be inspiring as we learn how they’ve become a Top 200 Salon in North America and the most sought-after Aveda salon in their area.

 

PARTNER WITH MEET YOUR STYLIST!

https://www.meetyourstylist.com

 

LET’S CONNECT!

BTT Instagram: https://www.instagram.com/beyondthetechnique

MYS Instagram: https://www.instagram.com/meetyourstylist

 

FOLLOW VERDE SALON

Website: https://www.verdesalon.ca/

Instagram: https://www.instagram.com/verdeavedasalon/

Oct 3, 2022

A passion for women started early in Tiffany’s life when she had to make the tough decision to leave the beauty industry to support her two daughters. But the beauty industry came back to her in full-circle and she became the owner of award-winning Indulge Salon and Tanning! She’s hear to share how she created the Big Sisters, Little Sisters program at her salon and why she continues to lead her team to new levels of success!

 

WATCH ON YOUTUBE: https://youtu.be/xjr2l2Ik3qU

 

PARTNER WITH MEET YOUR STYLIST!

https://www.meetyourstylist.com

 

LET’S CONNECT!

BTT Instagram: https://www.instagram.com/beyondthetechnique

MYS Instagram: https://www.instagram.com/meetyourstylist

 

FOLLOW INDULGE SALON & TANNING
Website:
https://www.indulgesalonandtanning.com/

Instagram: https://www.instagram.com/indulgesalonandtanning/

Sep 26, 2022

If you could offer your new team members any perks, what would they be? Our guest, Amy Roland had a clear idea of the type of salon she wanted to build and the type of lifestyle opportunities she wanted to provide her stylists. She’s here to share what she’s doing to attract new stylists such as career mapping, paid education, paid holidays, and her unique wellness program! You’ll definitely be inspired.

WATCH ON YOUTUBE: https://youtu.be/hIkV_JY8xCg

 

PARTNER WITH MEET YOUR STYLIST!

https://www.meetyourstylist.com

 

LET’S CONNECT!

BTT Instagram: https://www.instagram.com/beyondthetechnique

MYS Instagram: https://www.instagram.com/meetyourstylist

 

FOLLOW A ROLAND SALON!

Website: https://www.arolandsalonstudio.com/

Instagram: https://www.instagram.com/arolandsalon/

Sep 19, 2022

Have you thought about bringing on a co-owner? Or, sharing profits with someone who’s been an incredible leader for your salon? Join us today as we dive into the industry journey of award-winning, seven-figure salon owner, Jen Baudier! From opening a salon, to buying a building, to creating a new channel for ownership so she can work on her business while living at her beach house—this episode will inspire and motivate you to take new, bigger steps!

 

WATCH ON YOUTUBE: https://youtu.be/tLhur5GbT_0

 

PARTNER WITH MEET YOUR STYLIST!

https://www.meetyourstylist.com

 

LET’S CONNECT!

BTT Instagram: https://www.instagram.com/beyondthetechnique

MYS Instagram: https://www.instagram.com/meetyourstylist

 

FOLLOW BELLA STYLE

Website: https://mybellastyle.com/

Instagram: https://www.instagram.com/bellastylesalon/

Sep 12, 2022

Top 200 Salon Owner, Kelsey Lenox is here to share how her passion for being behind-the-chair has led to their salon’s innovative way of charging for color services. You’ll love her step-by-step approach to her color consultations that help guide her service direction and allows her to maximize her schedule. Their team approach not only alleviates behind-the-chair burnout, it also empowers their team to be involved in every hiring process!

 

PARTNER WITH MEET YOUR STYLIST!

https://www.meetyourstylist.com

 

LET’S CONNECT!

BTT Instagram: https://www.instagram.com/beyondthetechnique

MYS Instagram: https://www.instagram.com/meetyourstylist

 

FOLLOW INDIGO THE SALON

Website: https://www.indigothesalon.com/

Instagram: https://www.instagram.com/indigothesalon994/

Aug 29, 2022

Join us as we learn about multi-location, award-winning salon owner, AnneMarie Krainich. Her Salt Lake City salon brand has grown exponentially. Her hiring process is specific to her brand and her approach to beauty is all about elegance and luxury. Enjoy!

 

WATCH ON YOUTUBE: https://youtu.be/zUhPOeJGYiU

 

PARTNER WITH MEET YOUR STYLIST!

https://www.meetyourstylist.com

 

LET’S CONNECT!

BTT Instagram: https://www.instagram.com/beyondthetechnique

MYS Instagram: https://www.instagram.com/meetyourstylist

 

FOLLOW OTTALAUS SALON!

Website: https://ottalaus.com/

Instagram: https://www.instagram.com/ottalaussalon/

Aug 22, 2022

Wondering if you could move out of the State your salon is located? Megan has done it! She’s no stranger to exploring new cities and finding new opportunities for growth. Join us today as we dive into her journey, successes, and lessons in building a multi-location, award-winning brand!

 

WATCH ON YOUTUBE: https://youtu.be/dW4aEA9lSd0

 

PARTNER WITH MEET YOUR STYLIST!

https://www.meetyourstylist.com

 

LET’S CONNECT!

BTT Instagram: https://www.instagram.com/beyondthetechnique

MYS Instagram: https://www.instagram.com/meetyourstylist

 

FOLLOW MEGAN & ZINKE HAIR STUDIO!

Website: https://zinkehairstudio.com/
Instagram:
https://www.instagram.com/zinkehairstudio/

Megan’s Instagram: https://www.instagram.com/avedalady/

Aug 15, 2022

Imagine signing a lease and then your funding falls through. Or, being shut down from COVID and after paying your team you have $38 left in your account. Our guest today, Kelley Swing faced both obstacles. She’s here to share how she’s grown her seven-figure salon while opening a product and education distribution center—and now publishing articles for Rolling Stones!

 

WATCH ON YOUTUBE: https://youtu.be/Uth5Uz8tOrg

 

PARTNER WITH MEET YOUR STYLIST!

https://www.meetyourstylist.com

 

LET’S CONNECT!

BTT Instagram: https://www.instagram.com/beyondthetechnique

MYS Instagram: https://www.instagram.com/meetyourstylist

 

FOLLOW HEAD CASE!

Website: https://headcasehairstudio.com/

Instagram: https://www.instagram.com/headcasehairstudio/

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