This is a special podcast because we had one of our beloved listeners message us and ask us to talk on this topic. Today we brought back industry expert, Shana Dee to share her steps to overcoming anxiety. You are not alone. We are here for you! 

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Giving discounts gives the buyer the impression and belief that what you’re selling isn’t worth its price. There is a better way. When you find yourself in the position of moving on from a product line, you can easily watch products fly off your shelf if you implement this sales strategy!

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If you’ve never heard about the company, Ideas That Evoke, you’re in for a treat. They are an award-winning company that offers the very best in social media marketing—especially geared for the beauty industry! If you follow Modern Salon or Salon Today, you may have heard about them, but now you’ll hear exactly who they are and why they’re the best at what they do.

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Beyond the Technique podcast is now over a year old and hitting our 100-episode milestone! Today we’re going to share why we started, why we love connecting with you, and why we continue to deliver topics beyond the technique, week after week!

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