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Beyond The Technique Podcast

Welcome to the Beyond The Technique podcast with Kati Whitledge. We are here to provide salon owners and their teams with the most innovate business and marketing strategies. We believe it's what you do beyond the technical aspects of being behind the chair that will bring substantial success. Ultimately, Kati's mission is to bring the most forward-thinking industry professionals to the mic to share their insights in order to consistently grow and develop. We rise by lifting others!
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Beyond The Technique Podcast
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Now displaying: March, 2020
Mar 30, 2020

We are all experiencing fear of uncertainty, worry, and stress. We have families, teams, and a business to support and think about. Today we are going to talk about what you should and shouldn’t be doing right now. I promise to keep this light and hopeful! Here’s a link to our [Curbside Product Pickup] order form: https://www.beinspiredsalon.com/stock-save-product-order-pickup-haircare-madison-wi

 

BECOME A MEET YOUR STYLIST SALON!

https://www.meetyourstylist.com

 

SALON MARKETING on INSTAGRAM // Online Class

Monday, April 20th at 3pm EST

https://zoom.us/webinar/register/WN_PqeHbztdSMKeURbCMAeI7w

 

OUR INSTAGRAM

https://www.instagram.com/beyondthetechnique

 

HERE’S THE LINK TO OUR PRIVATE FACEBOOK GROUP!

https://www.facebook.com/groups/370912749922331

 

EDUCATION WE OFFER

https://www.beyondthetechnique.com/salon-education-business-classes

 

SHOP OUR SALON BUSINESS RESOURCES!

https://www.beyondthetechnique.com/shop

Mar 26, 2020

This is an incredible conversation that we’re not having, until now! Have you wondered what your margins would look like if you could source your products direct? How much are we as salon owners paying our distributors to play the middlemen and women in the buying process? How is our industry years behind compared to others in regard to automation—and who is going to solve this issue so we can sustain our salon businesses? Alicia is back for another round of education, and you do not want to miss this. You will learn why over 70 salons close each day! And what we have the power to do, starting today.

 

BECOME A MEET YOUR STYLIST SALON!

https://www.meetyourstylist.com

 

SALON MARKETING on INSTAGRAM // Online Class

Monday, April 20th at 3pm EST

https://zoom.us/webinar/register/WN_PqeHbztdSMKeURbCMAeI7w

 

OUR INSTAGRAM

https://www.instagram.com/beyondthetechnique

 

HERE’S THE LINK TO OUR PRIVATE FACEBOOK GROUP!

https://www.facebook.com/groups/370912749922331

 

EDUCATION WE OFFER

https://www.beyondthetechnique.com/salon-education-business-classes

 

SHOP OUR SALON BUSINESS RESOURCES!

https://www.beyondthetechnique.com/shop

 

FOLLOW SALONSCALE!

Website: https://www.salonscale.com

Instagram: https://www.instagram.com/salonscale

Mar 23, 2020

We are starting a new initiative where we answer the top salon business & marketing questions as a round-robin format. This episode was pre-recorded, so it’ll be light, applicable for when salons are running at full speed, and hopefully help you focus on growth and opportunity right now. We will launch every fifth episode, starting with 335 and then 340 coming soon! If you have burning questions or would like us to share our take on a specific topic, please email us: info@beyondthetechnique.com

 

BECOME A MEET YOUR STYLIST SALON!

https://www.meetyourstylist.com

 

SALON MARKETING Q2 CAMPAIGNS // Online Class

Monday, March 23rd at 3pm EST

https://zoom.us/webinar/register/WN_16n0FbNmTemkcNfjikI3KQ

 

OUR INSTAGRAM

https://www.instagram.com/beyondthetechnique

 

HERE’S THE LINK TO OUR PRIVATE FACEBOOK GROUP!

https://www.facebook.com/groups/370912749922331

 

EDUCATION WE OFFER

https://www.beyondthetechnique.com/salon-education-business-classes

 

SHOP OUR SALON BUSINESS RESOURCES!

https://www.beyondthetechnique.com/shop

Mar 19, 2020

What if you had the opportunity to purchase the building where your salon is located? Would you do it? Shelley North is here to tell you, “yes!” Shelley is the owner of Glow Beauty Bar—a Top200 Salon, well an esthetics company! She’s built an extraordinary team of professionals. She’s also built an extraordinary portfolio through commercial real estate. It all started with her buying the building her company was in. That has grown tremendously for her and she’s here to teach you why this opportunity is something we should all be learning more about!

Watch Our Video Podcast Here: https://youtu.be/PM6CSYG4DBI

 

BECOME A MEET YOUR STYLIST SALON!

https://www.meetyourstylist.com

 

SALON MARKETING Q2 CAMPAIGNS // Online Class

Monday, March 23rd at 3pm EST

https://zoom.us/webinar/register/WN_16n0FbNmTemkcNfjikI3KQ

 

OUR INSTAGRAM

https://www.instagram.com/beyondthetechnique

 

HERE’S THE LINK TO OUR PRIVATE FACEBOOK GROUP!

https://www.facebook.com/groups/370912749922331

 

EDUCATION WE OFFER

https://www.beyondthetechnique.com/salon-education-business-classes

 

SHOP OUR SALON BUSINESS RESOURCES!

https://www.beyondthetechnique.com/shop

 

FOLLOW GLOW BEAUTY BOUTIQUE!

Website: https://glowbeautyb.com

Instagram: https://www.instagram.com/glowbeautyb

Mar 16, 2020

Typically, salon owners didn’t go to business school prior to opening their salon business. So, it’s no surprise that the salon business is second only to restaurants for top failing businesses. This is scary! How do we support one another and make sure we don’t just survive in business—but actually thrive. Melissa Anderson is here to share her passion for growing her salon business and what she’s done to sell her way out of the struggle. Watch our episode on YouTube here: https://youtu.be/8hFdWv9uHO8

 

BECOME A MEET YOUR STYLIST SALON!

https://www.meetyourstylist.com

 

SALON MARKETING Q2 CAMPAIGNS // Online Class

Monday, March 23rd at 3pm EST

https://zoom.us/webinar/register/WN_16n0FbNmTemkcNfjikI3KQ

 

OUR INSTAGRAM

https://www.instagram.com/beyondthetechnique

 

HERE’S THE LINK TO OUR PRIVATE FACEBOOK GROUP!

https://www.facebook.com/groups/370912749922331

 

EDUCATION WE OFFER

https://www.beyondthetechnique.com/salon-education-business-classes

 

SHOP OUR SALON BUSINESS RESOURCES!

https://www.beyondthetechnique.com/shop

 

FOLLOW CHE’MEL SALON & SPA!

Website: https://chemelsalon.com

Facebook: https://www.facebook.com/ChemelSalon

Instagram: https://www.instagram.com/chemelsalon

Davines Retail Science Lab: https://davinespro.com

Mar 12, 2020

Have you wondered what it would take to start your own education platform? If you love teaching a special hair or makeup technique, how would you go about bringing this to the public and having opportunities to step on stage at hair shows? Jenny Jacome is here to tell you! She's the CEO of Illustrated Beauty and the founder of IB Hair Extensions! She's been there and she's doing that. Don't let her sweet face fool you though. This woman has a lot of fire up in her and she's bringing that fierceness out in today's conversation!  Watch on YouTube Here: https://youtu.be/g7DKV0H5bgM

 

BECOME A MEET YOUR STYLIST SALON!

https://www.meetyourstylist.com

 

SALON MARKETING Q2 CAMPAIGNS // Online Class

Monday, March 23rd at 3pm EST

https://zoom.us/webinar/register/WN_16n0FbNmTemkcNfjikI3KQ

 

OUR INSTAGRAM

https://www.instagram.com/beyondthetechnique

 

HERE’S THE LINK TO OUR PRIVATE FACEBOOK GROUP!

https://www.facebook.com/groups/370912749922331

 

EDUCATION WE OFFER

https://www.beyondthetechnique.com/salon-education-business-classes

 

SHOP OUR SALON BUSINESS RESOURCES!

https://www.beyondthetechnique.com/shop

 

FOLLOW IB HAIR EXTENSIONS!

Website: https://ibillustratedbeauty.com/ib-makeup-academy.php

Instagram: https://www.instagram.com/illustratedbeauty

Mar 9, 2020

Meeting Alicia will ignite your inner powerhouse! She’s so driven and has made massive moves in the technology arena of our industry. Today you get to hear her journey in beauty, and how she’s now the CEO of the fastest growing technology company in the beauty business lane.

 

BECOME A MEET YOUR STYLIST SALON!

https://www.meetyourstylist.com

 

SALON MARKETING Q2 CAMPAIGNS // Online Class

Monday, March 23rd at 3pm EST

https://zoom.us/webinar/register/WN_16n0FbNmTemkcNfjikI3KQ

 

OUR INSTAGRAM

https://www.instagram.com/beyondthetechnique

 

HERE’S THE LINK TO OUR PRIVATE FACEBOOK GROUP!

https://www.facebook.com/groups/370912749922331

 

EDUCATION WE OFFER

https://www.beyondthetechnique.com/salon-education-business-classes

 

SHOP OUR SALON BUSINESS RESOURCES!

https://www.beyondthetechnique.com/shop

 

FOLLOW SALONSCALE!

Website: https://www.salonscale.com

Instagram: https://www.instagram.com/salonscale

Mar 5, 2020

Nadine is back to share her much-needed inspiration. It's not easy running a beauty industry business. But what do you do when the going gets tough? She will share what BIG thoughts we need to tap into in order to tap back into our passion and persevere. Watch us on YouTube here: https://youtu.be/lE6MBbKaxjY

 

GET YOUR FREE GIFT FROM NADINE!

Free E-book + Free Travel Product Set!

CLICK HERE: https://share.hsforms.com/1u1NNcvFxT7SFUD8SxfqUvQ34pke

 

BECOME A MEET YOUR STYLIST SALON!

https://www.meetyourstylist.com

 

SALON MARKETING Q2 CAMPAIGNS // Online Class

Monday, March 23rd at 3pm EST

https://zoom.us/webinar/register/WN_16n0FbNmTemkcNfjikI3KQ

 

OUR INSTAGRAM

https://www.instagram.com/beyondthetechnique

 

HERE’S THE LINK TO OUR PRIVATE FACEBOOK GROUP!

https://www.facebook.com/groups/370912749922331

 

EDUCATION WE OFFER

https://www.beyondthetechnique.com/salon-education-business-classes

 

SHOP OUR SALON BUSINESS RESOURCES!

https://www.beyondthetechnique.com/shop

 

FOLLOW NADINE RAMOS!

Instagram: https://www.instagram.com/nadineramos_lasio

Website: https://lasioinc.com

Mar 2, 2020

Candice Gliatto is the owner of Citrus Salon in Martinez, California. I first met her at Serious Business this year as she spoke on the stage about what it was like to lose out on the first few years of her son’s life due to working over sixty-hours per week. After hitting her rock-bottom in business, she started working with Qnity—whom she ironically met at a Serious Business event! What a game changer. She gained her life back, cut her hours in half, and gained triple—even quadruple the amount in profits for her salon. Her team is passionate, her leaders have clarity and ownership in their roles, and Candice has a salon business of her dreams. Join us today here or watch our conversation on YouTube! Here’s that link: https://youtu.be/U8LBS8ZHsYk

 

BECOME A MEET YOUR STYLIST SALON!

https://www.meetyourstylist.com

 

SALON MARKETING Q2 CAMPAIGNS // Online Class

Monday, March 23rd at 3pm EST

https://zoom.us/webinar/register/WN_16n0FbNmTemkcNfjikI3KQ

 

OUR INSTAGRAM

https://www.instagram.com/beyondthetechnique

 

HERE’S THE LINK TO OUR PRIVATE FACEBOOK GROUP!

https://www.facebook.com/groups/370912749922331

 

EDUCATION WE OFFER

https://www.beyondthetechnique.com/salon-education-business-classes

 

SHOP OUR SALON BUSINESS RESOURCES!

https://www.beyondthetechnique.com/shop

 

FOLLOW CITRUS SALON!

Website: https://www.citrus-salon.com

Instagram: https://www.instagram.com/citrussalon

Connect with Candice: https://qnityinc.lpages.co/candice

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