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Beyond The Technique Podcast

Welcome to the Beyond The Technique podcast with Kati Whitledge. We are here to provide salon owners and their teams with the most innovate business and marketing strategies. We believe it's what you do beyond the technical aspects of being behind the chair that will bring substantial success. Ultimately, Kati's mission is to bring the most forward-thinking industry professionals to the mic to share their insights in order to consistently grow and develop. We rise by lifting others!
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Beyond The Technique Podcast
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Now displaying: 2020
Feb 24, 2020

Kati Whitledge is the founder and host of the Beyond The Technique brand and podcast. She’s here today to share her top three tips on what it takes to be a successful hairstylist. Kati has an awesome acronym for TIME—all good things take time. Kati will break it down and inspire your team members to stay focused on what truly matters to build a lasting career in this amazing industry. Enjoy!

 

BECOME A MEET YOUR STYLIST SALON!

https://www.meetyourstylist.com

 

SALON MARKETING Q2 CAMPAIGNS // Online Class

Monday, March 23rd at 3pm EST

https://zoom.us/webinar/register/WN_16n0FbNmTemkcNfjikI3KQ

 

OUR INSTAGRAM

https://www.instagram.com/beyondthetechnique

 

HERE’S THE LINK TO OUR PRIVATE FACEBOOK GROUP!

https://www.facebook.com/groups/370912749922331

 

EDUCATION WE OFFER

https://www.beyondthetechnique.com/salon-education-business-classes

 

SHOP OUR SALON BUSINESS RESOURCES!

https://www.beyondthetechnique.com/shop

Feb 20, 2020

Have you thought about creative ways to support your team members and guests in regard to providing some form of childcare? Join us today as first-time guest, and salon and spa owner, Nicole DeRosa shares her amazing interim childcare approach! Her journey is incredible. Her salon and spa have expanded four times in eighteen years, and she’s grown her team to sixty-five members! She’s honored to be a Salon Today Top 200 salon and named Best of Boston. Listen to her journey and her vision for our industry’s future.

 

BECOME A MEET YOUR STYLIST SALON!

https://www.meetyourstylist.com

 

SALON MARKETING Q2 CAMPAIGNS // Online Class

Monday, March 23rd at 3pm EST

https://zoom.us/webinar/register/WN_16n0FbNmTemkcNfjikI3KQ

 

OUR INSTAGRAM

https://www.instagram.com/beyondthetechnique

 

HERE’S THE LINK TO OUR PRIVATE FACEBOOK GROUP!

https://www.facebook.com/groups/370912749922331

 

EDUCATION WE OFFER

https://www.beyondthetechnique.com/salon-education-business-classes

 

SHOP OUR SALON BUSINESS RESOURCES!

https://www.beyondthetechnique.com/shop

 

FOLLOW NIJOLI SALON & SPA!

Website: https://nijoli.com

Instagram: https://www.instagram.com/spanijoli

Feb 17, 2020

Pow! Today we give you the punch you’ve needed to get your salon marketing to an exciting level of performance, and who better to motivate you than Ryan Power! His energy is contagious, and his wisdom is grand. Join us as we dive into the things, we’re getting wrong with social, the things we need to consider when launching a new marketing campaign, and which platforms we should consider that 99% of us never have! If you don’t leave this talk feeling inspired, there is nothing in the world that will do it for you, haha!  Watch our raw, unedited video of today’s podcast here: https://youtu.be/k4HM_Fq_94s

 

BECOME A MEET YOUR STYLIST SALON!

https://www.meetyourstylist.com

 

FEBRUARY 17 at 3PM EST

Converting Callers into Clients

Sign up here: https://zoom.us/webinar/register/WN_g2qzQl80Q1We_ixh48nnPQ

 

OUR INSTAGRAM

https://www.instagram.com/beyondthetechnique

 

HERE’S THE LINK TO OUR PRIVATE FACEBOOK GROUP!

https://www.facebook.com/groups/370912749922331

 

EDUCATION WE OFFER

https://www.beyondthetechnique.com/salon-education-business-classes

 

SHOP OUR SALON BUSINESS RESOURCES!

https://www.beyondthetechnique.com/shop

 

FOLLOW RYAN POWER!

Website: https://salonology.uk

Best-Selling Book: https://salonology.uk/kati

Instagram: https://www.instagram.com/itsryanpower

Facebook Group: https://www.facebook.com/groups/salonology

Feb 13, 2020

In today's video podcast we have our first conversation about salon memberships! Phil Jackson is here as the founder of the movement. He's going to share why memberships are here to stay, and why your clients want to feel like they're a part of something special. His approach helps salons earn their biggest revenues on the first of every month. And his relentless drive has ensured that our salon software companies are providing a way to offer the same sophisticated membership programs that streaming TV companies and gym facilities do. This is the future and today you'll hear what you can do to launch salon membership at your salon.

 

BECOME A MEET YOUR STYLIST SALON!

https://www.meetyourstylist.com

 

FEBRUARY 17 at 3PM EST

Converting Callers into Clients

Sign up here: https://zoom.us/webinar/register/WN_g2qzQl80Q1We_ixh48nnPQ

 

OUR INSTAGRAM

https://www.instagram.com/beyondthetechnique

 

HERE’S THE LINK TO OUR PRIVATE FACEBOOK GROUP!

https://www.facebook.com/groups/370912749922331

 

EDUCATION WE OFFER

https://www.beyondthetechnique.com/salon-education-business-classes

 

SHOP OUR SALON BUSINESS RESOURCES!

https://www.beyondthetechnique.com/shop

 

FOLLOW PHIL JACKSON!

Website: https://buildyoursalon.com

Instagram: https://www.instagram.com/philjacksoncoach

Feb 10, 2020

Are you ready to be rocked?! We have the one and only, J Ladner here today! He’s here to share is beauty industry journey, how he grew to amazing salon teams, and why it’s so important to master the art of uncomfortable conversations. We promise you will smile, feel the feels, and be inspired by our conversation. J is a light in our industry and his mission is to make sure no stylist is left behind. Share this with your friends, and for those who love seeing the raw, unedited versions of our show, watch J and Kati’s full episode on our Beyond The Technique YouTube page! Click Here: https://youtu.be/5Nwbv0ZSSzY

 

BECOME A MEET YOUR STYLIST SALON!

https://www.meetyourstylist.com

 

FEBRUARY 17 at 3PM EST

Converting Callers into Clients

Sign up here: https://zoom.us/webinar/register/WN_g2qzQl80Q1We_ixh48nnPQ

 

OUR INSTAGRAM

https://www.instagram.com/beyondthetechnique

 

HERE’S THE LINK TO OUR PRIVATE FACEBOOK GROUP!

https://www.facebook.com/groups/370912749922331

 

EDUCATION WE OFFER

https://www.beyondthetechnique.com/salon-education-business-classes

 

SHOP OUR SALON BUSINESS RESOURCES!

https://www.beyondthetechnique.com/shop

 

FOLLOW J LADNER!

Website: https://www.jladner.com

Instagram: https://www.instagram.com/itsmrjladner

Podcast: https://open.spotify.com/show/2dc0HdoyDeIhdUUsmZmGGu

Feb 6, 2020

Today we have Yene Damtew here to share how she moved from California to the Washington DC area, became one of the stylists to serve the Obama family, and how she started her own salon with a grander vision to provide all hair services for the professional woman-regardless of natural hair texture. Yene is fire, passion and poise. You will be motivated by her words and inspired to step into the ring with your team each and every day.

 

BECOME A MEET YOUR STYLIST SALON!

https://www.meetyourstylist.com

 

FEBRUARY 17 at 3PM EST

Converting Callers into Clients

Sign up here: https://zoom.us/webinar/register/WN_g2qzQl80Q1We_ixh48nnPQ

 

OUR INSTAGRAM

https://www.instagram.com/beyondthetechnique

 

HERE’S THE LINK TO OUR PRIVATE FACEBOOK GROUP!

https://www.facebook.com/groups/370912749922331

 

EDUCATION WE OFFER

https://www.beyondthetechnique.com/salon-education-business-classes

 

SHOP OUR SALON BUSINESS RESOURCES!

https://www.beyondthetechnique.com/shop

 

FOLLOW YENE DAMTEW!

Yene’s Website: https://www.yenedamtew.com

Salon Website: https://www.aesthetics.salon

Yene’s Instagram: https://www.instagram.com/yenedamtew

Salon Instagram: https://www.instagram.com/aesthetics.salon

Feb 3, 2020

How would you rank yourself on a scale of one to nine? Well, this is a bit different than that, but it’s super interesting. Today, we have Entrepreneur and Motivational Speaker, Becky Allen, here to share the revival of the Enneagram—a deep dive into your personality traits, fears, motivations, strengths, and weaknesses. If you’re someone who loves learning about yourself and why do think the way you do, or behave the way you do, this is the episode for you. Becky will share what every number, from one-to-nine, means, and how you can elevate your own life with having this new understanding about yourself and others.

 

BECOME A MEET YOUR STYLIST SALON!

https://www.meetyourstylist.com

 

FEBRUARY 17 at 3PM EST

Converting Callers into Clients

Sign up here: https://zoom.us/webinar/register/WN_g2qzQl80Q1We_ixh48nnPQ

 

OUR INSTAGRAM

https://www.instagram.com/beyondthetechnique

 

HERE’S THE LINK TO OUR PRIVATE FACEBOOK GROUP!

https://www.facebook.com/groups/370912749922331

 

EDUCATION WE OFFER

https://www.beyondthetechnique.com/salon-education-business-classes

 

SHOP OUR SALON BUSINESS RESOURCES!

https://www.beyondthetechnique.com/shop

 

FOLLOW BECKY ALLEN / WIN THE DAY!

Instagram: https://www.instagram.com/winthedaypro

Website Blog: https://winthedaypro.com/can-i-have-your-number

Online Win Your Day Group: https://winthedaypro.com/product/win-your-way-online-class

 

ENNEAGRAM RESOURCE

The Book, The Road Back to You, by Ian Morgan Cron & Suzanne Stabile. Shop Amazon

Jan 30, 2020

Grab your tissues because this episode is going to touch your heart. Today we have industry pioneer and founder of REZOCUT, Nubia Suarez, here to share her inspiring journey in the beauty industry. Her vision has led to multiple honors and endless features on the largest Instagram platforms worldwide. Sought after for her incredible approach to curly haircutting, but even more so for her incredible passion, perseverance, and message of love. Do not miss this episode and please share this with your stylists!

 

BECOME A MEET YOUR STYLIST SALON!

https://www.meetyourstylist.com

 

FEBRUARY 17 at 3PM EST

Converting Callers into Clients

Sign up here: https://zoom.us/webinar/register/WN_g2qzQl80Q1We_ixh48nnPQ

 

OUR INSTAGRAM

https://www.instagram.com/beyondthetechnique

 

HERE’S THE LINK TO OUR PRIVATE FACEBOOK GROUP!

https://www.facebook.com/groups/370912749922331

 

EDUCATION WE OFFER

https://www.beyondthetechnique.com/salon-education-business-classes

 

SHOP OUR SALON BUSINESS RESOURCES!

https://www.beyondthetechnique.com/shop

 

FOLLOW NUBIA SUAREZ!

Website: https://www.rezoacademy.com

Instagram: https://www.instagram.com/nubiarezo

Jan 27, 2020

Dawn Bradley is back to share her five best consultation questions to ask every client! We promise that these are questions you’ve not thought of before. They are impactful, mindful, and significant in building the human-to-human connection that we all deeply desire to have with our guests. Make sure all of your stylists listen to this one! [WE HAVE THIS RAW, UNEDITED TALK AVAILABLE ON OUR YOUTUBE CHANNEL TOO!]

 

BECOME A MEET YOUR STYLIST SALON!

https://www.meetyourstylist.com

 

FEBRUARY 17 at 3PM EST

Converting Callers into Clients

Sign up here: https://zoom.us/webinar/register/WN_g2qzQl80Q1We_ixh48nnPQ

 

OUR INSTAGRAM

https://www.instagram.com/beyondthetechnique

 

HERE’S THE LINK TO OUR PRIVATE FACEBOOK GROUP!

https://www.facebook.com/groups/370912749922331

 

EDUCATION WE OFFER

https://www.beyondthetechnique.com/salon-education-business-classes

 

SHOP OUR SALON BUSINESS RESOURCES!

https://www.beyondthetechnique.com/shop

 

FOLLOW DAWN BRADLEY!

Website: https://dawnbradley.com

Instagram: https://www.instagram.com/dawnbradleyhair

Jan 23, 2020

Did you know it is impossible for one human to successfully manage, lead and inspire more than eight people at a time? This is why every major corporate company has multiple levels of management. How then, do we successfully lead our salon team? That’s where Erin Raber, the owner of Pin-Up Curls Salon comes in! She has created mini tribes in her salon called, “families.” This is where everyone has their person on the team to check in with. And that person cares for, encourages, and challenges, their five to six family members. Inadvertently their revenue and performance has skyrocketed!  Join us today to learn about Erin’s journey and her innovative leadership program.

 

BECOME A MEET YOUR STYLIST SALON!

https://www.meetyourstylist.com

 

FEBRUARY 17 at 3PM EST

Converting Callers into Clients

Sign up here: https://zoom.us/webinar/register/WN_g2qzQl80Q1We_ixh48nnPQ

 

OUR INSTAGRAM

https://www.instagram.com/beyondthetechnique

 

HERE’S THE LINK TO OUR PRIVATE FACEBOOK GROUP!

https://www.facebook.com/groups/370912749922331

 

EDUCATION WE OFFER

https://www.beyondthetechnique.com/salon-education-business-classes

 

SHOP OUR SALON BUSINESS RESOURCES!

https://www.beyondthetechnique.com/shop

 

FOLLOW PIN-UP CURLS!

Website: https://www.pin-upcurls.com

Instagram: https://www.instagram.com/pinupcurlssalon

Jan 20, 2020

What if the technology you were using allowed you to save $30k per year by not having to scramble to hire that additional front desk representative? That’s one of MANY advantages Sarah will be sharing with us today. Sarah is the Founder & CEO of AURA Salonware. Her innovative automations have allowed her to increase her salon’s profitability in extraordinary ways. This is one talk you have not heard before! [WE HAVE THIS RAW, UNEDITED TALK AVAILABLE ON OUR YOUTUBE CHANNEL TOO!]

 

BECOME A MEET YOUR STYLIST SALON!

https://www.meetyourstylist.com

 

FEBRUARY 17 at 3PM EST

Converting Callers into Clients

Sign up here: https://zoom.us/webinar/register/WN_g2qzQl80Q1We_ixh48nnPQ

 

OUR INSTAGRAM

https://www.instagram.com/beyondthetechnique

 

HERE’S THE LINK TO OUR PRIVATE FACEBOOK GROUP!

https://www.facebook.com/groups/370912749922331

 

EDUCATION WE OFFER

https://www.beyondthetechnique.com/salon-education-business-classes

 

SHOP OUR SALON BUSINESS RESOURCES!

https://www.beyondthetechnique.com/shop

 

FOLLOW AURA SALONWARE

Website: https://aurasalonware.com

Instagram: https://www.instagram.com/aurasalonware

Jan 16, 2020

Did you know, by the time you notice thinning hair on your head, you’ve already experienced a 50% loss in that area? Ah! This is an issue we have to pay more attention to because it’s affecting millions of people. Listen today as Dr. Alan educates us on hair loss culprits, what works, what’s bogus, and what our professional community can do to change the lives of so many people. Think about this—who specializes in hair loss solutions in your area? This is an opportunity to offer a much-needed niche right where you’re at. But the impact far proceeds to business know-how. You’ll be helping people feel a level of confidence during a season where they tend to lose hope.

 

BECOME A MEET YOUR STYLIST SALON!

https://www.meetyourstylist.com

 

FEBRUARY 17 at 3PM EST

Converting Callers into Clients

Sign up here: https://zoom.us/webinar/register/WN_g2qzQl80Q1We_ixh48nnPQ

 

OUR INSTAGRAM

https://www.instagram.com/beyondthetechnique

 

HERE’S THE LINK TO OUR PRIVATE FACEBOOK GROUP!

https://www.facebook.com/groups/370912749922331

 

EDUCATION WE OFFER

https://www.beyondthetechnique.com/salon-education-business-classes

 

SHOP OUR SALON BUSINESS RESOURCES!

https://www.beyondthetechnique.com/shop

 

FOLLOW DR. BAUMAN!

Website: https://hairlossclass.com

Instagram: https://www.instagram.com/haircoachhelp

Jan 13, 2020

Learn the tool that will help you rate your team in every category that counts. Whether performance, culture, or even their passion, with this system you can place every team member in the top 20, middle 60 or bottom 20. You’ll learn all about what this means and how to mentor everyone within their lane, by the very talented, and very insightful, Kellie Johnson!

 

BECOME A MEET YOUR STYLIST SALON!

https://www.meetyourstylist.com

 

FEBRUARY 17 at 3PM EST

Converting Callers into Clients

Sign up here: https://zoom.us/webinar/register/WN_g2qzQl80Q1We_ixh48nnPQ

 

OUR INSTAGRAM

https://www.instagram.com/beyondthetechnique

 

HERE’S THE LINK TO OUR PRIVATE FACEBOOK GROUP!

https://www.facebook.com/groups/370912749922331

 

EDUCATION WE OFFER

https://www.beyondthetechnique.com/salon-education-business-classes

 

SHOP OUR SALON BUSINESS RESOURCES!

https://www.beyondthetechnique.com/shop

 

FOLLOW ELAN HAIR STUDIO!

Website: http://www.elanhairstudionj.com

Instagram: https://www.instagram.com/elanhairstudio

Hair Aid’s Website: https://www.hairaid.org.au

Jan 9, 2020

Ryann Halo acquired both of her salon locations in unexpected ways. She never expected to join the beauty industry, nor did she expect the level of success she and her team have obtained. Her story is inspiring! She shares what the most important things to focus on as a business owner, and how in helping others achieve their dreams, you’ll achieve yours as well.

 

BECOME A MEET YOUR STYLIST SALON!

https://www.meetyourstylist.com

 

FEBRUARY 17 at 3PM EST

Converting Callers into Clients

Sign up here: https://zoom.us/webinar/register/WN_g2qzQl80Q1We_ixh48nnPQ

 

OUR INSTAGRAM

https://www.instagram.com/beyondthetechnique

 

HERE’S THE LINK TO OUR PRIVATE FACEBOOK GROUP!

https://www.facebook.com/groups/370912749922331

 

EDUCATION WE OFFER

https://www.beyondthetechnique.com/salon-education-business-classes

 

SHOP OUR SALON BUSINESS RESOURCES!

https://www.beyondthetechnique.com/shop

 

FOLLOW RYANN HALO!

Website: https://www.salon-halo.com

Instagram: https://www.instagram.com/salonhalo352

Jan 6, 2020

What if you started a new decade with a new perspective? The ones who will win in the next decade are those who are hyper-focused and unwilling to compromise their values and standards. Join our host, Kati Whitledge, for the first new episode of the year! You’ll learn about the lessons she’s taking into the next year and decade, what Beyond The Technique is all about, and what upcoming classes and events we are hosting or a part of that will continue to fuel your flame.

 

TODAY!

Marketing Emails that Make You Money$$$$

Sign up here: https://zoom.us/webinar/register/WN_4d20hKpvS_OjyfP1bwyTbQ

 

FEBRUARY 17 at 3PM EST

Converting Callers into Clients

Sign up here: https://zoom.us/webinar/register/WN_g2qzQl80Q1We_ixh48nnPQ

 

BECOME A MEET YOUR STYLIST SALON!

https://www.meetyourstylist.com

 

OUR INSTAGRAM

https://www.instagram.com/beyondthetechnique

 

HERE’S THE LINK TO OUR PRIVATE FACEBOOK GROUP!

https://www.facebook.com/groups/370912749922331

 

EDUCATION WE OFFER

https://www.beyondthetechnique.com/salon-education-business-classes

 

SHOP OUR SALON BUSINESS RESOURCES!

https://www.beyondthetechnique.com/shop

Jan 2, 2020

David Wagner is the author of “Daymaker” and he’s the founder and owner of JUUT Salonspas, the original Aveda concept salon, with nine locations throughout the U.S. Today we will dive into his innovated daymaking movement that we all know, but we’ve never heard its origin. David will show you how to change the world by simply making someone’s day. 

BECOME A MEET YOUR STYLIST SALON!

https://www.meetyourstylist.com/

 

HERE’S THE LINK TO OUR PRIVATE GROUP PAGE!

https://www.facebook.com/groups/370912749922331/ 

 

HERE’S THE LINK TO BEYOND THE TECHNIQUE SERVICES

http://www.beyondthetechnique.com/services/ 

 

OUR [INSPIRED ENTERPRISES] WEBSITES

http://www.beyondthetechnique.com/

https://www.meetyourstylist.com/

http://www.beinspiredsalon.com/home.aspx 

 

OUR INSTAGRAM

@beyondthetechnique 

@meetyourstylist

@be_inspired_salon

@katiwhitledge 

 


CONTACT BEAUTY BACKBONE!

https://beautybackbone.com/product/beauty-backbone-education-system/ 

 

 

FOLLOW DAVID WAGNER & JUUT SALONSPAS

Websites: www.juut.com and http://www.daymakermovment.com/

 

Instagram: @davidwagnerinspired   and @Juut

Facebook: https://www.facebook.com/JuutSalonspaOfficial

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