Info

Beyond The Technique Podcast

Welcome to the Beyond The Technique podcast with Kati Whitledge. We are here to provide salon owners and their teams with the most innovate business and marketing strategies. We believe it's what you do beyond the technical aspects of being behind the chair that will bring substantial success. Ultimately, Kati's mission is to bring the most forward-thinking industry professionals to the mic to share their insights in order to consistently grow and develop. We rise by lifting others!
RSS Feed Subscribe in Apple Podcasts
Beyond The Technique Podcast
2019
September
August
July
June
May
April
March
February
January


2018
December
November
October
September
August
July
June
May
April
March
February
January


2017
December
November
October
September
August
July
June
May
April
March
February
January


2016
December
November
October
September
August
July
June
May
April
March
February


All Episodes
Archives
Now displaying: July, 2018
Jul 30, 2018

They say the key to every great relationship is communication – and handling a guest complaint is no different. It’s not ideal to have to communicate with an upset guest, yet we’ve all been there and it’s likely we’ll be there again someday. When we find ourselves in this situation, It’s important to deal with upset guests in the right way so you can retain them. However, like most things, that’s easier said than done. So today I’m going to share the dos and don’ts to keep in mind to help you successfully communicate with upset guests.

 

SALON TODAY’S ARTICLE

https://www.salontoday.com/article/84805

 

BECOME A MEET YOUR STYLIST SALON!

https://www.meetyourstylist.com/

 

 

HERE’S THE LINK TO OUR PRIVATE GROUP PAGE!

https://www.facebook.com/groups/370912749922331/

 

HERE’S THE LINK TO OUR SERVICES

http://www.beyondthetechnique.com/services/

 

OUR SITES

http://www.beyondthetechnique.com/

https://www.meetyourstylist.com/

http://www.beinspiredsalon.com/home.aspx

http://www.katiwhitledge.com/

 

OUR INSTAGRAM

@beyondthetechnique

@meetyourstylist

@be_inspired_salon

@katiwhitledge

 

Jul 27, 2018

This topic may not be the most glamourous but it’s so important for us to learn about how the government is involved in our industry and what we can do to be proactive versus reactive. Karie’s passion is infectious and her transparency will empower you to take the next steps to get involved in the professional beauty association!

BECOME A MEET YOUR STYLIST SALON!

https://www.meetyourstylist.com/

 

HERE’S THE LINK TO OUR PRIVATE GROUP PAGE!

https://www.facebook.com/groups/370912749922331/

 

HERE’S THE LINK TO OUR SERVICES

http://www.beyondthetechnique.com/services/

 

OUR SITES

http://www.beyondthetechnique.com/

https://www.meetyourstylist.com/

http://www.beinspiredsalon.com/home.aspx

http://www.katiwhitledge.com/

 

OUR INSTAGRAM

@beyondthetechnique

@meetyourstylist

@be_inspired_salon

@katiwhitledge

 

FOLLOW KARIE & ATELIER SALON!

Websites: 

www.ateliersalon.com

https://probeauty.org/

 

Facebook:

https://www.facebook.com/ateliersalonandstudio/

https://www.facebook.com/AtelierSalonandBarberShop/

https://www.facebook.com/kariezbennettwriter/

 

Instagram:

@kariezbennett

@atelieraveda

@atelieravedawillowglen

@atelierbarber

 

INFO ABOUT PBA & GOVERNMENT CA LINK

https://probeauty.org/

https://www.dir.ca.gov/letf/letf.html

Jul 23, 2018

Have you ever wondered where clay lightener came from? Candy Shaw! Learn about Candy’s journey in the beauty industry and be inspired by her tremendous drive. She will share her life’s experiences and lessons that will empower you to go after your biggest dreams.

 

BECOME A MEET YOUR STYLIST SALON!

https://www.meetyourstylist.com/

 

HERE’S THE LINK TO OUR PRIVATE GROUP PAGE!

https://www.facebook.com/groups/370912749922331/

 

HERE’S THE LINK TO OUR SERVICES

http://www.beyondthetechnique.com/services/

 

OUR SITES

http://www.beyondthetechnique.com/

https://www.meetyourstylist.com/

http://www.beinspiredsalon.com/home.aspx

http://www.katiwhitledge.com/

 

OUR INSTAGRAM

@beyondthetechnique

@meetyourstylist

@be_inspired_salon

@katiwhitledge

 

FOLLOW CANDY SHAW!

Websites:

https://www.sunlightsbalayage.com/home

https://jamisonshaw.com/academy/

https://jamisonshaw.com/

Social:

https://www.instagram.com/jamisonshaw/

https://www.instagram.com/sunlightsbalayage/

https://www.facebook.com/JamisonShawHairdressers

https://www.facebook.com/sunlightsbalayage

Jul 19, 2018

Howard is back to share amazing tips on how to communicate confidently regardless if you’re new to the industry or you’re a seasoned pro!  You have everything to gain or lose if we don’t get this area of our business right, because fantastic communication builds respect, trust and long-lasting relationships.

 

BECOME A MEET YOUR STYLIST SALON!

https://www.meetyourstylist.com/

 

HERE’S THE LINK TO OUR PRIVATE GROUP PAGE!

https://www.facebook.com/groups/370912749922331/

 

HERE’S THE LINK TO OUR SERVICES

http://www.beyondthetechnique.com/services/

 

OUR SITES

http://www.beyondthetechnique.com/

https://www.meetyourstylist.com/

http://www.beinspiredsalon.com/home.aspx

http://www.katiwhitledge.com/

 

OUR INSTAGRAM

@beyondthetechnique

@meetyourstylist

@be_inspired_salon

@katiwhitledge

 

FOLLOW ART OF BUSINESS!

Website: https://www.artofbusiness.com/

Facebook: https://www.facebook.com/aob.beautydistributor

Instagram: https://www.instagram.com/art_of_business/

Book Your Tickets to C.A.M.P Here:  https://www.artofbusiness.com/Education/Business/?C_pd_A_pd_M_pd_P_pd_

 

Jul 16, 2018

As a salon owner, it’s part of your long list of responsibilities to run a profitable salon. However, there is a lot more to it than having a smart budget in place, so you operate in the black. Building a profitable salon means providing your team, and yourself, with opportunities for freedom, security, benefits, growth, education and much more! But like most aspects of running a business, it’s not an easy task. So today I’m going to share four tips to help you build a profitable salon.

 

SALON TODAY’S ARTICLE on MEET YOUR STYLIST

https://www.salontoday.com/article/84805/a-clever-tool-for-driving-new-prospects-to-your-salon

 

BECOME A MEET YOUR STYLIST SALON!

https://www.meetyourstylist.com/

 

 

YouTube VIDEO—How to Get New Clients Without Offering Discounts!

https://youtu.be/NfrEajmmX4g

 

HERE’S THE LINK TO OUR PRIVATE GROUP PAGE!

https://www.facebook.com/groups/370912749922331/

 

HERE’S THE LINK TO OUR SERVICES

http://www.beyondthetechnique.com/services/

 

OUR SITES

http://www.beyondthetechnique.com/

https://www.meetyourstylist.com/

http://www.beinspiredsalon.com/home.aspx

http://www.katiwhitledge.com/

 

OUR INSTAGRAM

@beyondthetechnique

@meetyourstylist

@be_inspired_salon

@katiwhitledge

Jul 12, 2018

If you love getting a dose of tough love while simultaneously being inspired, today’s episode is for you! Winn shares so many secrets to success and also dives into what may be preventing us from living the life we were meant to live. If you want to “winn” at business, join us today for this inspirational talk!

 

HERE’S THE LINK TO OUR SPONSOR, MEET YOUR STYLIST!

https://www.meetyourstylist.com/

 

HERE’S THE LINK TO OUR PRIVATE GROUP PAGE!

https://www.facebook.com/groups/370912749922331/

 

HERE’S THE LINK TO INFO ABOUT OUR MASTERMIND GROUP!

http://www.beyondthetechnique.com/salon-group-mastermind-sessions

 

OUR SITES

http://www.beyondthetechnique.com/

http://www.katiwhitledge.com/

 

OUR INSTAGRAM

@beyondthetechnique

@meetyourstylist

 

FOLLOW WINN CLAYBAUGH!

Website: www.winnclaybaugh.com
Dean & Cofounder of Paul Mitchell Schools  
Author of BE NICE (OR ELSE!)  
Facebook:  https://www.facebook.com/winnclaybaughpage/ 

Instagram: https://www.instagram.com/winnclaybaugh/

Jul 9, 2018

Learn why Bespoke beauty bar was named one of Salon Today’s Top 200 salons in North America. You will take away some new consultation processes that could increase your client retention, client prebook rates, and retail sales! Finally, you’ll hear about Alicia and Christian’s most difficult challenge as salon owners and what they’re doing to overcome it. You must be proactive, adaptive and resilient!

HERE’S THE LINK TO OUR SPONSOR, MEET YOUR STYLIST!
https://www.meetyourstylist.com/

HERE’S THE LINK TO OUR PRIVATE GROUP PAGE!
https://www.facebook.com/groups/370912749922331/

HERE’S THE LINK TO INFO ABOUT OUR MASTERMIND GROUP!
http://www.beyondthetechnique.com/salon-group-mastermind-sessions

OUR SITES
http://www.beyondthetechnique.com/
http://www.katiwhitledge.com/

OUR INSTAGRAM
@beyondthetechnique
@meetyourstylist

FOLLOW BESPOKE BEAUTY BAR!
Website: https://bespokebeautybar.net/about.html
Facebook: https://www.facebook.com/Bespokebeautybar/
Instagram: https://www.instagram.com/bespokebeautybar_/

Jul 5, 2018

Vish is a new technology that helps salons with their hair color management! Learn how one man took a
massive plunge to start a much needed tech company that provides an amazing benefit for our salon’s
bottom line.
HERE’S THE LINK TO OUR SPONSOR, MEET YOUR STYLIST!
https://www.meetyourstylist.com/
HERE’S THE LINK TO OUR PRIVATE GROUP PAGE!
https://www.facebook.com/groups/370912749922331/
HERE’S THE LINK TO INFO ABOUT OUR MASTERMIND GROUP!
http://www.beyondthetechnique.com/salon-group-mastermind-sessions
OUR SITES
http://www.beyondthetechnique.com/
http://www.katiwhitledge.com/
OUR INSTAGRAM
@beyondthetechnique
@meetyourstylist
FOLLOW & CONNECT WITH VISH!
www.vishcolor.com
timothy@vishcolor.com
Instagram @vishcolor
Facebook: /vishcolor
PROMO CODE: Vishnu

Jul 2, 2018

Hey everyone, this is one my FAVORITE podcasts yet! There is no greater information that will help us
grow in our career than the insight that Dr. Lew shares with us in this talk today. He is so passionate
about the marriage between psychology and cosmetology—you can’t help but ride his wave of passion
with him! This is one of those talks you’ll want to listen to on repeat and share with everyone at your
salon!
HERE’S THE LINK TO OUR SPONSOR, MEET YOUR STYLIST!
https://www.meetyourstylist.com/
HERE’S THE LINK TO OUR PRIVATE GROUP PAGE!
https://www.facebook.com/groups/370912749922331/
HERE’S THE LINK TO INFO ABOUT OUR MASTERMIND GROUP!
http://www.beyondthetechnique.com/salon-group-mastermind-sessions
OUR SITES
http://www.beyondthetechnique.com/
http://www.katiwhitledge.com/
OUR INSTAGRAM
@beyondthetechnique
@meetyourstylist
FOLLOW PSY-COSMETOLOGY
Facebook: https://www.facebook.com/PsyCosmetologist/
Instagram: @psycosmetology
Website: http://psy-cosmetology.com/
Buy the Book Here: https://www.artofbusiness.com/Product/Psy-
Cosmetology/Books/On_Becoming_a_Psy-Cosmetologist/PMILTPYCT0
Schedule Dr. Lew to Speak at Your Salon!
https://www.artofbusiness.com/Education/View_Class_Schedule
Visit Art of Business for the Introduction to Psy-Cosmetology on August 13 th Learn more here:

1