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Beyond The Technique Podcast

Welcome to the Beyond The Technique podcast with Kati Whitledge. We are here to provide salon owners and their teams with the most innovate business and marketing strategies. We believe it's what you do beyond the technical aspects of being behind the chair that will bring substantial success. Ultimately, Kati's mission is to bring the most forward-thinking industry professionals to the mic to share their insights in order to consistently grow and develop. We rise by lifting others!
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Beyond The Technique Podcast
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Now displaying: April, 2019
Apr 29, 2019

Robert moved from Germany to the US at the age of fifteen. He later moved to Hong Kong to study Asian markets. His journey with Kenra, Sexy Hair, Guy Tang, and now DevaCurl, will inspire and educate you on global business. What would it take to push the boundaries of a billion-dollar product brand? It will take courage, the willingness to take risks, and the understanding of why humans connect emotionally to your products. Today’s podcast was one of our favorites!  Of course, we are partial to DevaCurl, and now we’re definitely follow the lead of Robert and his vision.

OUR INSTAGRAM

Beyond The Technique https://www.instagram.com/beyondthetechnique/

Kati Whitledge https://www.instagram.com/katiwhitledge/

Meet Your Stylist https://www.instagram.com/meetyourstylist/

Be Inspired Salon https://www.instagram.com/be_inspired_salon/

 

BECOME A MEET YOUR STYLIST SALON!

https://www.meetyourstylist.com/

 

HERE’S THE LINK TO OUR PRIVATE GROUP PAGE!

https://www.facebook.com/groups/370912749922331/

 

OUR COMPANY WEBSITES

http://www.beyondthetechnique.com/

https://www.meetyourstylist.com/

http://www.beinspiredsalon.com/home.aspx

http://www.katiwhitledge.com/


CHECK OUT ROSY SALON SOFTWARE!

https://www.rosysalonsoftware.com/free-trial?referrerCode=bangs845

 

CONTACT BEAUTY BACKBONE!

https://beautybackbone.com/product/beauty-backbone-education-system/

 

FOLLOW DEVACURL!

https://devacurl.com/

https://www.instagram.com/devacurl/

https://www.youtube.com/user/DevaCurl

https://www.facebook.com/DevaCurl

Apr 25, 2019

Have you ever wondered what people are really thinking when you propose they invest in a new shampoo and conditioner, a new membership model your salon is launching, or a new approach to their haircut and style? We have your answers for all of the above! Today, we are going to share the five reasons clients won’t buy from your salon, and how to combat those objections.

 

READ THE ARTICLE ON SALONTODAY.COM!

https://www.salontoday.com/article/86167/5-reasons-clients-won-t-buy-from-your-salon

 

OUR INSTAGRAM

Beyond The Technique https://www.instagram.com/beyondthetechnique/

Kati Whitledge https://www.instagram.com/katiwhitledge/

Meet Your Stylist https://www.instagram.com/meetyourstylist/

Be Inspired Salon https://www.instagram.com/be_inspired_salon/

 

BECOME A MEET YOUR STYLIST SALON!

https://www.meetyourstylist.com/

 

HERE’S THE LINK TO OUR PRIVATE GROUP PAGE!

https://www.facebook.com/groups/370912749922331/

 

OUR COMPANY WEBSITES

http://www.beyondthetechnique.com/

https://www.meetyourstylist.com/

http://www.beinspiredsalon.com/home.aspx

http://www.katiwhitledge.com/


CHECK OUT ROSY SALON SOFTWARE!

https://www.rosysalonsoftware.com/free-trial?referrerCode=bangs845

 

CONTACT BEAUTY BACKBONE!

https://beautybackbone.com/product/beauty-backbone-education-system/

Apr 22, 2019

Learn from someone who’s been in the industry from the age of fifteen—who traveled to America to pursue hair, fashion, and art! Charles is so inspiring with his message on building multi-location salons, going through tough times with his team, and creating a legacy for this family while creating trends behind the chair.

OUR INSTAGRAM

https://www.instagram.com/beyondthetechnique/

https://www.instagram.com/katiwhitledge/

https://www.instagram.com/meetyourstylist/

https://www.instagram.com/be_inspired_salon/

 

BECOME A MEET YOUR STYLIST SALON!

https://www.meetyourstylist.com/

 

HERE’S THE LINK TO OUR PRIVATE GROUP PAGE!

https://www.facebook.com/groups/370912749922331/

 

OUR COMPANY WEBSITES

http://www.beyondthetechnique.com/

https://www.meetyourstylist.com/

http://www.beinspiredsalon.com/home.aspx

http://www.katiwhitledge.com/


CHECK OUT ROSY SALON SOFTWARE!

https://www.rosysalonsoftware.com/free-trial?referrerCode=bangs845

 

CONTACT BEAUTY BACKBONE!

https://beautybackbone.com/product/beauty-backbone-education-system/

 

FOLLOW CHARLES IFERGAN

Website: charlesifergan.com

Facebook - https://www.facebook.com/CharlesIferganSalon

Instagram - https://www.instagram.com/charlesifergan/

Twitter (we don't really use it much) - https://twitter.com/charlesifergan

Apr 18, 2019

We all want to learn how to become better versions of ourselves, but how do we do that when we seem to get stuck on the same personal issues year-over-year? Today, Alexi Panos and Preston Smiles are here to share how to live an intentional life, how to step out of fear and into the unknown, and why having great sex is important to our overall well-being!

OUR INSTAGRAM

https://www.instagram.com/beyondthetechnique/

https://www.instagram.com/katiwhitledge/

https://www.instagram.com/meetyourstylist/

https://www.instagram.com/be_inspired_salon/

 

BECOME A MEET YOUR STYLIST SALON!

https://www.meetyourstylist.com/

 

HERE’S THE LINK TO OUR PRIVATE GROUP PAGE!

https://www.facebook.com/groups/370912749922331/

 

OUR COMPANY WEBSITES

http://www.beyondthetechnique.com/

https://www.meetyourstylist.com/

http://www.beinspiredsalon.com/home.aspx

http://www.katiwhitledge.com/


CHECK OUT ROSY SALON SOFTWARE!

https://www.rosysalonsoftware.com/free-trial?referrerCode=bangs845

 

CONTACT BEAUTY BACKBONE!

https://beautybackbone.com/product/beauty-backbone-education-system/

 

FOLLOW ALEXI & PRESTON!

https://www.bridgeexperience.com/

https://alexipanos.com/

https://prestonsmiles.com/

https://www.youtube.com/user/alexipanos

https://www.youtube.com/user/questionswithPreston

https://www.instagram.com/alexipanos/?hl=en

https://www.instagram.com/prestonsmiles/?hl=en

Apr 15, 2019

Today is the day you’ve been waiting for. We have multi-millionaire, Brad Sugars, here to share the five core differences of successful and profitable companies. Learn what they are and how you can turn your salon into a profitable enterprise that works without you—even if you don’t need or want it to! Brad’s journey is self-made and inspiring. There are no limits for what you can accomplish!

 

OUR INSTAGRAM

https://www.instagram.com/beyondthetechnique/

https://www.instagram.com/katiwhitledge/

https://www.instagram.com/meetyourstylist/

https://www.instagram.com/be_inspired_salon/

 

BECOME A MEET YOUR STYLIST SALON!

https://www.meetyourstylist.com/

 

HERE’S THE LINK TO OUR PRIVATE GROUP PAGE!

https://www.facebook.com/groups/370912749922331/

 

OUR COMPANY WEBSITES

http://www.beyondthetechnique.com/

https://www.meetyourstylist.com/

http://www.beinspiredsalon.com/home.aspx

http://www.katiwhitledge.com/


CHECK OUT ROSY SALON SOFTWARE!

https://www.rosysalonsoftware.com/referrer

 

CONTACT BEAUTY BACKBONE!

https://beautybackbone.com/product/beauty-backbone-education-system/

 

FOLLOW BRAD SUGARS!

Book Link: https://shop.actioncoach.com/products/pulling-profits-out-of-a-hat-hardcover-book-pre-order-only

YouTube: https://www.youtube.com/user/ActionCOACHTV

Website: https://bradsugars.com/

Instagram: https://www.instagram.com/bradleysugars/

 

Apr 11, 2019

Today we are talking with the CEO and VP of Product at Phorest Salon Software! If you’re not already marketing progressively, today will be a fun kick-in-the-pants! Ronan and Paddy share the innovative ways Phorest provides salons with the ability to nurture relationships, so your guests come in more often, and buy more when they’re in. They also dive into their unheard-of Instagram integration that will deliver you instantaneous results on your advertising efforts. If you run a high-functioning salon, this episode is for you and if you want to learn more, attend their event on April 15th! 

OUR INSTAGRAM

https://www.instagram.com/beyondthetechnique/

https://www.instagram.com/katiwhitledge/

https://www.instagram.com/meetyourstylist/

https://www.instagram.com/be_inspired_salon/

 

BECOME A MEET YOUR STYLIST SALON!

https://www.meetyourstylist.com/

 

HERE’S THE LINK TO OUR PRIVATE GROUP PAGE!

https://www.facebook.com/groups/370912749922331/

 

JOIN THE DATA-DRIVEN SALON SUMMIT!
May 19th-21st in Atlanta! 

Here are the details: https://www.datadrivensalon.com/

 

OUR COMPANY WEBSITES

http://www.beyondthetechnique.com/

https://www.meetyourstylist.com/

http://www.beinspiredsalon.com/home.aspx

http://www.katiwhitledge.com/


CHECK OUT ROSY SALON SOFTWARE!

https://www.rosysalonsoftware.com/referrer

 

CONTACT BEAUTY BACKBONE!

https://beautybackbone.com/product/beauty-backbone-education-system/

 

FOLLOW PHOREST!

Website: www.phorest.com 

Facebook + Instagram: @phorestsalonsoftware

Apr 8, 2019

Have you ever desired to be an influencer? Sarah Louwou has done it! Learn about Sarah’s passion and brand mission, and also learn about how to become a brand ambassador. Did you know there’s a formula for monetizing your Instagram followership? There is! Today you’ll discover all of the possibilities. Sarah is incredibly intelligent, humble, and inspiring.  

OUR INSTAGRAM

https://www.instagram.com/beyondthetechnique/

https://www.instagram.com/katiwhitledge/

https://www.instagram.com/meetyourstylist/

https://www.instagram.com/be_inspired_salon/

 

BECOME A MEET YOUR STYLIST SALON!

https://www.meetyourstylist.com/

 

HERE’S THE LINK TO OUR PRIVATE GROUP PAGE!

https://www.facebook.com/groups/370912749922331/

 

JOIN THE DATA-DRIVEN SALON SUMMIT!
May 19th-21st in Atlanta! 

Here are the details: https://www.datadrivensalon.com/

 

OUR COMPANY WEBSITES

http://www.beyondthetechnique.com/

https://www.meetyourstylist.com/

http://www.beinspiredsalon.com/home.aspx

http://www.katiwhitledge.com/


CHECK OUT ROSY SALON SOFTWARE!

https://www.rosysalonsoftware.com/free-trial

 

CONTACT BEAUTY BACKBONE!

https://beautybackbone.com/product/beauty-backbone-education-system/

 

FOLLOW SARAH LOUWOU

https://www.instagram.com/sarah_louwho/?hl=en

https://www.sarahlouwho.com/

https://www.youtube.com/sarahbryant

https://www.facebook.com/sarahlouwhobryant

https://www.sarahlouwho.com/podcast

Apr 5, 2019

Another fabulous year at Chicago’s ABS show! We met some of our favorite industry pros, some familiar faces, and some new! Join us today for a collective podcast that sounds like the interviews you’d see post super bowl! The energy is high and we know you’ll be inspired!

Guests are Wayne Grund, Ryan Weeden, Candy Shaw, Gerard Scarpaci, Monica Hickey, Stacey Sable, Sofie Pok, Cassandra McGlaughlin, and Sara Louwho!

BECOME A MEET YOUR STYLIST SALON!
https://www.meetyourstylist.com/
HERE’S THE LINK TO OUR PRIVATE GROUP PAGE!
https://www.facebook.com/groups/370912749922331/
HERE’S THE LINK TO BEYOND THE TECHNIQUE SERVICES
http://www.beyondthetechnique.com/services/
OUR [INSPIRED ENTERPRISES] WEBSITES
http://www.beyondthetechnique.com/
https://www.meetyourstylist.com/
http://www.beinspiredsalon.com/home.aspx
OUR INSTAGRAM
@beyondthetechnique
@meetyourstylist
@be_inspired_salon
@katiwhitledge
CONTACT BEAUTY BACKBONE!
https://beautybackbone.com/product/beauty-backbone-education-system/

 

Apr 4, 2019

The f-bombs dropped in today’s talk is one reason you will find Jentry an explosive and energizing thought-leader. Jentry brings it to you straight. He may have perspectives that run upstream compared to the status quo, but we need to think about these things! The future of our company depends on us confronting the way we charge, the way we lead, the way we compensate our team. This one is a long one, but it will not disappoint!

OUR INSTAGRAM

https://www.instagram.com/beyondthetechnique/

https://www.instagram.com/katiwhitledge/

https://www.instagram.com/meetyourstylist/

https://www.instagram.com/be_inspired_salon/

 

BECOME A MEET YOUR STYLIST SALON!

https://www.meetyourstylist.com/

 

HERE’S THE LINK TO OUR PRIVATE GROUP PAGE!

https://www.facebook.com/groups/370912749922331/

 

JOIN THE DATA-DRIVEN SALON SUMMIT!
May 19th-21st in Atlanta! 

Here are the details: https://www.datadrivensalon.com/

 

OUR COMPANY WEBSITES

http://www.beyondthetechnique.com/

https://www.meetyourstylist.com/

http://www.beinspiredsalon.com/home.aspx

http://www.katiwhitledge.com/


CHECK OUT ROSY SALON SOFTWARE!

https://www.rosysalonsoftware.com/free-trial

 

CONTACT BEAUTY BACKBONE!

https://beautybackbone.com/product/beauty-backbone-education-system/

 

FOLLOW JENTRY PETZOLD!

Website: www.jentrypetzold.com

Instagram: https://www.instagram.com/jentrypetzold/

Facebook: https://www.facebook.com/jentry.petzold

Apr 1, 2019

Join the man who made team-based pay a strategy that salons are adopting by the thousands. Neil spends the time needed to really break this down for us. If your salon has thought about what may happen if the government changes things in your state, or if you are bleeding cash due to extraordinary payroll costs, this episode is for you. Neil brings energy, excitement, and hope to this touchy but necessary topic!

 

OUR INSTAGRAM

https://www.instagram.com/beyondthetechnique/

https://www.instagram.com/katiwhitledge/

https://www.instagram.com/meetyourstylist/

https://www.instagram.com/be_inspired_salon/

 

BECOME A MEET YOUR STYLIST SALON!

https://www.meetyourstylist.com/

 

HERE’S THE LINK TO OUR PRIVATE GROUP PAGE!

https://www.facebook.com/groups/370912749922331/

 

JOIN THE DATA-DRIVEN SALON SUMMIT!
May 19th-21st in Atlanta! 

Here are the details: https://www.datadrivensalon.com/

 

OUR COMPANY WEBSITES

http://www.beyondthetechnique.com/

https://www.meetyourstylist.com/

http://www.beinspiredsalon.com/home.aspx

http://www.katiwhitledge.com/


CHECK OUT ROSY SALON SOFTWARE!

https://www.rosysalonsoftware.com/free-trial

 

CONTACT BEAUTY BACKBONE!

https://beautybackbone.com/product/beauty-backbone-education-system/

 

FOLLOW NIEL DUCOFF & STRATEGIES!

www.strategies.com

www.teambasedpayconference.om

https://www.facebook.com/neil.ducoff

https://www.facebook.com/strategies/

https://www.facebook.com/groups/56074327883/

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