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Beyond The Technique Podcast

Welcome to the Beyond The Technique podcast with Kati Whitledge. We are here to provide salon owners and their teams with the most innovate business and marketing strategies. We believe it's what you do beyond the technical aspects of being behind the chair that will bring substantial success. Ultimately, Kati's mission is to bring the most forward-thinking industry professionals to the mic to share their insights in order to consistently grow and develop. We rise by lifting others!
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Beyond The Technique Podcast
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Now displaying: Page 21
Oct 3, 2016

Have you ever wondered what it takes to get your hair pictures featured on social media by other industry related companies?  There are three major musts to stop someone in their tracks, and take awe of your art. Join me today for a quick overview of how to get featured, which can result in you gaining a tremendous social following! Woohoo!

 

INSTAGRAM

@beyondthetechnique

@meetyourstylist

@katiwhitledge

 

US

http://www.beyondthetechnique.com/

http://www.katiwhitledge.com/

 

OUR SPONSOR

https://www.meetyourstylist.com/

Sep 26, 2016

What kind of impact could it make for your salon if you implemented just one of Tena’s strategies shared in today’s episode? Join us for an amazing opportunity to learn from a marketing guru who has taken her expertise and applied to her salon. Her journey will inspire you and I know you will leave with the eagerness that I did to take action towards nurturing your client’s relationship. Couldn’t we all agree, it’s what you do beyond the technique that will bring you substantial success?!

 

OUR EXPERT GUEST

http://capture.salon/

http://www.tenaciousedge.com/

 

INSTAGRAM

@capturesalon

@tenapettis

@meetyourstylist

@beyondthetechnique

@katiwhitledge

 

US

http://www.beyondthetechnique.com/

http://www.katiwhitledge.com/

 

OUR SPONSOR

https://www.meetyourstylist.com/

Sep 19, 2016

Can you believe we've made it to 50 episodes? Thank you to all of our fabulous followers. We appreciate your commitment to growth & development. To celebrate this milestone, today's topic is an overview of our top 5 downloaded episodes to date. And really it's our top seven because, if you can believe it, we have two ties!! Woohoo!

Sep 12, 2016

Have you heard of Duross & Langel Salon, Duross & Co. or Joe Grooming Lounge? After today’s talk with the founder himself, you’ll be as excited as I am to check out his websites (listed below) and you’ll also be encouraged to take the entrepreneurial leap! Steve Duross joins us from Philadelphia, PA. His journey is empowering for so many reasons. Have you ever had the desire to make something? Where do you even begin? Steve shares his inspirational insight on how to begin, who to begin with and why it’s important to create a thriving culture for everyone involved.

http://www.salon-durossandlangel.com/

http://www.durossandlangel.com/

http://www.salon-durossandlangel.com/mens-grooming/

Aug 29, 2016

Does your salon differ from others by serving a specific market? Join our conversation about how one salon owner in the Minneapolis areas has progressively engaged with their community! Sica Dawn is the owner of the Fox Den Salon in Uptown. Their mission is one that I hadn’t heard of! I’m so excited to share their vision with you and how they’ve stood out and stood with their clientele. Join us and be inspired!

FOLLOW FOX DEN SALON! http://www.foxdensalon.com/  | @foxdensalon on Instagram

FOLLOW SICA! @sicaiscool on Instagram

Check out their featured article in LAVENDAR MAGAZINE!

http://www.lavendermagazine.com/our-scene/buck-the-trend-alternative-bridal-hair/

Aug 22, 2016

Have you always wanted to start your own salon? Are you an independent contractor who’s wondering if owning an employee-based salon is the right call for you? Join me today as we begin the journey of opening your own salon by beginning with the first step.

Aug 15, 2016

The short answer is no, not really. But give me a chance to explain! Based on my experiences, I want to share what you should consider before entering into a trade relationship with another business or individual. The goal is to build your success and earn your worth! Cheers to a great week ahead!

Aug 8, 2016

You’re a Stylist, not a savior! One of my favorite steps in today’s episode. I’m so excited to introduce beauty industry expert, Shana Dee. Her advice will most definitely get your wheels turning. In today’s episode, Shana and I discuss the details around great consultations. You’ll take away great strategies that will improve your consultations, starting right now.

Follow us on Instagram and SHARE YOUR THOUGHTS WITH US on today’s episode:

Beyond The Technique- BeyondTheTechnique

BeyondTheTechnique.com

 

Shanna Dee - @hairbyshanadee

Aug 1, 2016

I really believe that Independent Contractors have got a good grasp on this. However, my salon followers need to take a look at what their competition is up to, because they are missing out on an opportunity to build a community of followers which will lead to loyal relationships and eventually new clients walking through your doors.  Today I will share three ways to increase your Instagram Followers!

For all SEVEN ways to Increase Your Instagram Followers go to our website for your FREE guide! https://www.meetyourstylist.com/freeinstagramguide/

Jul 25, 2016

Haha! I’m excited to share the two biggest reasons that children make the best salespeople. I don’t want to reveal too much here, so you have to take less than ten minutes and listen in. Regardless of your profession or industry, we could all learn a thing or two from kids.

Jul 18, 2016

In an industry with thousands of distractions, we can become easily fogged by the new shiny pennies for sale. Sometimes what we need is a swift kick in the rear! What we need is to go back to the basics. In today’s conversation we’ll discuss the 3 R’s that every salon should focus on in order to achieve substantial success. Because after all, we believe the key to substantial success lies beyond the technique.

Jul 11, 2016

Have you attended a conference yet this year? Have you taken the time to really reflect on what you learned? I really wanted to share my personal lessons from this event because sometimes life moves so fast that the notes we take today are long forgotten by tomorrow. By sharing with others what we learn, we stamp those lessons deep in our reticular activing system. And lo and behold, when we need to retrieve that data in the future, it will be there waiting for us.

Jul 1, 2016

Are you sick and tired of putting up with clients that are disrespectful? Are there clients that clearly mistreat or undervalue your salon and staff? Have you contemplated breaking up with a client but are scared to have the conversation? This episode will guide you on how to identify the clients that need to go and how to have those tough, but necessary conversations.

Jun 27, 2016

If you’re stressed and you need immediate relief, this episode is for you. The is the quickest and easiest way to help manage stress. And it’s something we do every single day without thinking about it! The goal in finding ways to manage our stress is to become more resilient to stress and by having outlets to manage our stress, we’re less likely to make choice that don’t benefit us long term.

Jun 20, 2016

Are you scared to increase your prices? If you add value, you can increase your prices. In today’s episode you’ll learn four ways to easily add value to your guest’s experience. Be encouraged to implement these positive changes. It’s not an unknown. You don’t have to fear repercussions. You will be doing what others have successfully done before you.

Jun 13, 2016

Do you like to sweat? Ah, yes! This is my favorite way to de-stress. And in today’s episode I’ll share why this is and my personal rules to successful exercise. Are you ready to feel great, look fabulous and live the life you deserve?

Jun 6, 2016

Do you have like-minded, local businesses that are industry friendly to partner with? If not, you could be missing out on huge opportunities. In today’s episode, we’ll discuss what partnerships are, how to choose the best partners for your business and how exactly you can help each other. There is power to partnerships!

Jun 3, 2016

Are you stressed? Stress is typically viewed as a negative, yet we may have positive stress in our lives. Such as, starting a business, training new staff members while maintaining the same level of personal productivity, increasing your client base, adding work hours or fitness challenges to your schedule. All of which are seemingly good. However, your body reacts similarly to positive or negative stress. Join me in a quickie tips series where I’ll cover five ways to manage stress. Today, we’ll talk about the importance of sleep!

Jun 3, 2016

Are you tired of setting goals that magically seem to dissipate after a few weeks? Do you wish areas of your career and life would improve but struggle to define them? Can you visualize a better life, yet struggle with where to start? You’re not alone. Today I’ll introduce the secret to keeping your goals and offer you a FREE tool to guide your short-term and long-term goals. Change starts here.

May 23, 2016

The last of our self-mastery series! The topic of family and social go hand in hand because it’s all about the people. Join me today as we talk about healthy, thriving relationships both with family and socially among friends, colleagues and acquaintances.

May 16, 2016

Have you ever proclaimed an affirmation and your brain called your bluff? Here's an example of what you might say. "I am a New York Times bestselling author".  The problem is your brain knows that isn’t true. And because it’s not the true, your brain say’s “no you’re not!” In today’s episode, I share how to modify your affirmations so they work to your benefit!

May 13, 2016

Will your spiritual growth effect you r personal development? My answer is 100% yes! Learn why I’m so passionate about my faith and why I believe my faith is the most important piece to unlocking your self-mastery success!

May 9, 2016

Have you ever performed a service that you felt in your gut was not going to go well? We’ve all gone against our gut at some point. And I would bet most of us have later regretted that decision. Learn how to identify the red flags, and how to graciously say no when you know it’s just not the right day, fit, or client for you.

May 6, 2016

Do you desire growth and development for your career? If you answered yes, you and I are going to be greatly inspired from today’s episode. I want to share the top three ways you can advance yourself in your career, all while keeping the main thing, the main thing.

May 2, 2016

Are you a parent to a pet? If you have pets that you fully recognize as your children…you’ll relate to the lessons I learned from our cat, Ellie when we moved into our house a few years ago. I promise it’s not as weird as it sounds, ha!

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